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  • Marthaler Toyota of Ashland Ashland, WI
  • Marthaler Toyota of Ashland

  • Sales 715-682-5252
    • Service 715-682-5252
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  • 2301 Lake Shore Drive E.
    Ashland, WI 54806
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Marthaler Toyota of Ashland Ashland, WI

Marthaler Toyota of Ashland

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  • Home
  • New
    • Search Inventory
    • Trade Appraisal
    • Schedule Test Drive
    • Electrified
    • Over 30 MPG
  • Used
    • Search Inventory
    • Toyota Certified Used Vehicles
    • Vehicles Under 25k
    • Schedule Test Drive
    • Trade Appraisal
    • TCUV Overview
    • Over 30 MPG
  • Specials
    • New Specials
    • preowned specials
    • Service & Parts Specials
    • Toyota College Rebate
    • Military Rebate
    • Manufacturer Specials
  • Service
    • Service
    • Sunbit
    • Schedule Service
    • ToyotaCare
    • ToyotaCare Plus
    • Service Care
    • Toyota Genuine Accessories
  • Model Research
    • Model Research
    • Model Research
    • Used Toyota Vehicles in Ashland, WI
  • Finance
    • Finance Department
    • Payment Calculator
  • About Us
    • About Us
    • Our Dealership
    • Meet Our Staff
    • Join Our Team
    • Accessibility
    • Hours & Directions
    • Contact Us
    • Areas We Proudly Serve
    • Toyota Safety Sense
    • Our Blog

Memorial Day Hours May 25th:
Sales is Open from 8am to 2pm. Service and Parts departments will be Closed.

2026 Toyota Tacoma

2026 Toyota Tacoma in Ashland, WI

MSRP

$32,445

MPG

23 (2025) City

26 (2025) Highway

10 Vehicles Available

2026 Toyota Tacoma Ashland, WI

The 2026 Toyota Tacoma continues to raise the bar for midsize pickup trucks, delivering a compelling combination of rugged capability, refined comfort, and cutting-edge technology. Whether you're tackling weekend trails or handling weekday hauling, the Tacoma is engineered to meet the demands of drivers who expect more from their truck. The 2026 Toyota Tacoma offers something genuinely exciting for every kind of truck driver — from capable performers who live for the trail to those who simply want a reliable, well-equipped midsize pickup for everyday life. With its powerful powertrain options, intelligent technology, and thoughtfully crafted interior, the Tacoma continues to prove why it remains one of the most sought-after midsize trucks on the market.

Performance

At the heart of the 2026 Tacoma's performance story is a turbocharged 2.4-liter four-cylinder engine that produces 228 horsepower and 243 pound-feet of torque. A more powerful turbocharged 2.4-liter four-cylinder with a hybrid system is also available, generating 326 horsepower and delivering an exhilarating driving experience both on and off the road. Paired with an eight-speed automatic transmission, the Tacoma delivers smooth, confident acceleration across a wide range of conditions. For those who crave serious off-road performance, the available i-FORCE MAX hybrid powertrain takes capability to a new level. With a maximum towing capacity of up to 6,500 pounds, the 2026 Tacoma midsize truck is ready to handle real work when it matters most.

Interior

Step inside the 2026 Tacoma, and you'll find a cabin designed with both comfort and practicality in mind. Supportive seating, thoughtful storage solutions, and quality materials come together to create an environment that works just as hard as the truck itself. Available multi-terrain features include a rear sliding window that enhances ventilation and accessibility. Depending on the trim, occupants enjoy premium seating surfaces and additional conveniences that make long drives feel effortless. The Double Cab configuration offers spacious rear seating, making it a natural fit for families and work crews alike.

Technology

The 2026 Tacoma comes loaded with technology designed to keep drivers connected, informed, and entertained. A prominent 8.0-inch touchscreen or available 14.0-inch touchscreen serves as the command center, running Toyota's intuitive multimedia system with wireless Apple CarPlay and wireless Android Auto integration. A built-in Wi-Fi hotspot keeps passengers connected on the go, while the available JBL premium audio system delivers rich, immersive sound throughout the cabin. For drivers in Ashland, WI, who spend time on job sites or trails, the Tacoma's available Multi-Terrain Monitor and Crawl Control system bring a smart, technology-driven edge to off-road adventures.

Safety

Toyota has equipped the 2026 Tacoma with a comprehensive suite of active safety features through Toyota Safety Sense. Standard equipment includes pre-collision warning with automatic emergency braking, lane departure alert, automatic high beams, and radar cruise control. The available Blind Spot Monitor with Rear Cross-Traffic Alert adds an extra layer of awareness during lane changes and reversing maneuvers. These advanced systems work together seamlessly to give both driver and passengers added confidence on every road.

Trims

The 2026 Toyota Tacoma is offered in a versatile lineup of trims designed to suit a wide range of lifestyles and budgets. The SR serves as the capable, work-ready entry point, while the SR5 adds comfort and convenience upgrades. The TRD Sport trim brings a performance-inspired aesthetic, while the TRD Off-Road is purpose-built for trail seekers with locking rear differential and Multi-Terrain Select. The Limited trim elevates the experience with premium features and refined styling. At the top sits the impressive TRD Pro and the trail-focused Trailhunter, both delivering exceptional off-road hardware and exclusive styling that make a bold statement on any terrain.
 

Although every reasonable effort has been made to ensure the accuracy of the information contained on this site, absolute accuracy cannot be guaranteed. This site, and all information and materials appearing on it, are presented to the user "as is" without warranty of any kind, either express or implied. All vehicles are subject to prior sale. TSRP may not represent the actual selling price at which vehicles are sold in this trade area. When available, all manufacturer non-conditional rebates/incentives have been applied. A dealership $299 Service Fee is included in the price. Price does not include applicable sales tax, title and licensing fees. All MPG/fuel economy figures are displayed per EPA estimates. Vehicles shown at different locations are not currently in our inventory (Not in Stock) but can be made available to you at our location within a reasonable date from the time of your request, not to exceed one week. *Any MPG listed is based on model year EPA mileage ratings. Use for comparison purposes only. Your actual mileage will vary, depending on how you drive and maintain your vehicle, driving conditions, battery pack age/condition (hybrid only) and other factors.

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