Blog

Why Now Is a Great Time to Shop New Toyota Vehicles in Ashland, WI If you've been thinking about getting behind the wheel of a new Toyota, the timing couldn't be better. Toyota's National Sales Event is currently underway, bringing special offers on some of the brand's most popular models. Whether you're in the market for a reliable SUV, a capable truck, or an electrified vehicle, there's something worth exploring for drivers in Ashland, WI. From cash back deals to lease specials and financing offers, these limited-time opportunities make it easier than ever to drive home in a new Toyota that fits your lifestyle and budget. Explore the Models Featured in Toyota's National Sales Event New Toyota vehicles are available across a wide range of categories right now, and several models are standing out during the National Sales Event. The 2026 RAV4 is one of the most popular choices among shoppers, currently available with financing options for qualified buyers. It's a versatile, well-rounded SUV that suits everyday commutes and weekend adventures alike. If you're looking for a larger truck, the 2026 Tundra is also part of the event, featuring cash back for eligible customers. The Tundra delivers serious capability without sacrificing comfort, making it a strong pick for those who need a truck that works as hard as they do. For shoppers interested in a crossover, the 2026 Corolla Cross Hybrid is available with a lease offer through the event. It's a smart, fuel-conscious choice with a comfortable interior and a sporty profile. Electric and Electrified Options Worth Considering Toyota's electrified lineup is growing, and the National Sales Event highlights a couple of exciting new additions. The 2027 C-HR is an all-electric model designed for drivers who want something fun, stylish, and forward-thinking. It currently comes with cash back for those who qualify. The 2027 bZ Woodland is another standout, built for buyers who want electric capability with a more rugged, outdoor-ready personality. With cash back available during the event, it's a compelling option for those ready to make the switch to electric. These new Toyota vehicles represent where the brand is headed - and they're worth a closer look. Tools to Help You Shop Smarter Toyota offers a variety of online shopping tools that make it easier to research and narrow down your choices before visiting the dealership. The Build and Price tool lets you customize a vehicle to match your preferences, while the Search Inventory feature helps you see what's currently available near you. You can also browse special offers directly on Toyota's website to compare deals side by side. For those who want to handle more of the process from home, Toyota's SmartPath platform lets you customize your terms and work through much of the purchase process online - a convenient option for busy shoppers. Special Programs for College Graduates and Military Members Toyota also offers dedicated rebate programs for college graduates and active or veteran military personnel. These programs are designed to give back to those who have worked hard or served their country, making new Toyota vehicles more accessible for qualifying individuals. If you fall into either category, it's worth asking about these programs when you're ready to move forward. Visit Marthaler Toyota of Ashland to Get Started Whether you're drawn to a hybrid crossover, a full-size truck, or one of Toyota's newest electric models, there's a new Toyota vehicle that's right for you. Drivers throughout Ashland, WI can explore current inventory, take advantage of National Sales Event deals, and get personalized help finding the perfect fit. Stop by Marthaler Toyota of Ashland or visit ( https://www.marthalertoyotaofashland.com/) to browse available new Toyota vehicles and learn more about current offers before the event ends.

Back-to-school season brings early mornings, packed schedules, and many miles behind the wheel. When your family outgrows your current ride, explore the 2026 Toyota SUVs for families. Hauling kids, gear, or both is effortless with Toyota's SUV lineup, offering practical options for busy households. Stop by Marthaler Toyota of Ashland in Ashland, WI, to discover how our vehicles elevate your daily drive, and reach out to our team for more information. Why a Toyota SUV Makes Sense for the School Year When the school year ramps up, your vehicle becomes the family workhorse. The 2026 Toyota SUVs are designed with real life in mind, featuring spacious cabins, versatile seating, and modern technology. Standard features like Apple CarPlay© and Android Auto© keep everyone connected and comfortable. From quick drop-offs to weekend trips, Toyota's reliable lineup scales to meet your exact needs. The 2026 Toyota RAV4: A Practical Starting Point For smaller households wanting a nimble option, the 2026 Toyota RAV4 is a smart choice. It provides a comfortable cabin with seating for five and a generous cargo area for backpacks and sports equipment. The Toyota RAV4 is easy to park and navigate during busy drop-off times. Its available all-wheel drive and available 50-mile electric range on plug-in hybrid models make it a solid option for Wisconsin winters, giving families confidence on slippery roads. The 2026 Toyota Highlander: Room for the Whole Crew If your family needs more seats, the 2026 Toyota Highlander is worth a close look. This SUV offers seating for up to eight passengers, making it ideal for carpooling and road trips. The Highlander features a thoughtfully arranged interior with available second-row captain's chairs and easy third-row access. Folding the rear seats flat opens up useful storage space. It comes well-equipped with standard driver assistance features like pre-collision warning and lane departure alert. The 2026 Toyota Grand Highlander: Maximum Space and Comfort For larger families prioritizing space, the 2026 Toyota Grand Highlander steps up the experience. It offers a longer wheelbase than the standard Highlander, translating directly into more legroom. Passengers enjoy 33.5" of third-row legroom, accommodating adults comfortably on long drives. This premium family SUV handles extra size with confidence. If your crew regularly fills all three rows, the Grand Highlander is built perfectly for that scenario. Your Family's Next SUV Is Waiting The right vehicle makes your family's daily routine smoother. The 2026 Toyota SUVs offer the seating, safety, and dependability that busy households count on. Families throughout Ashland, WI, can find the space and reliability required to take on the school year. Browse the current inventory at Marthaler Toyota of Ashland online to find the perfect fit for your crew today.

Back-to-school season brings early mornings, packed schedules, and many miles behind the wheel. When your family outgrows your current ride, explore the 2026 Toyota SUVs for families. Hauling kids, gear, or both is effortless with Toyota's SUV lineup, offering practical options for busy households. Stop by Marthaler Toyota of Ashland in Ashland, WI, to discover how our vehicles elevate your daily drive, and reach out to our team for more information. Why a Toyota SUV Makes Sense for the School Year When the school year ramps up, your vehicle becomes the family workhorse. The 2026 Toyota SUVs are designed with real life in mind, featuring spacious cabins, versatile seating, and modern technology. Standard features like Apple CarPlay© and Android Auto© keep everyone connected and comfortable. From quick drop-offs to weekend trips, Toyota's reliable lineup scales to meet your exact needs. The 2026 Toyota RAV4: A Practical Starting Point For smaller households wanting a nimble option, the 2026 Toyota RAV4 is a smart choice. It provides a comfortable cabin with seating for five and a generous cargo area for backpacks and sports equipment. The Toyota RAV4 is easy to park and navigate during busy drop-off times. Its available all-wheel drive and available 50-mile electric range on plug-in hybrid models make it a solid option for Wisconsin winters, giving families confidence on slippery roads. The 2026 Toyota Highlander: Room for the Whole Crew If your family needs more seats, the 2026 Toyota Highlander is worth a close look. This SUV offers seating for up to eight passengers, making it ideal for carpooling and road trips. The Highlander features a thoughtfully arranged interior with available second-row captain's chairs and easy third-row access. Folding the rear seats flat opens up useful storage space. It comes well-equipped with standard driver assistance features like pre-collision warning and lane departure alert. The 2026 Toyota Grand Highlander: Maximum Space and Comfort For larger families prioritizing space, the 2026 Toyota Grand Highlander steps up the experience. It offers a longer wheelbase than the standard Highlander, translating directly into more legroom. Passengers enjoy 33.5" of third-row legroom, accommodating adults comfortably on long drives. This premium family SUV handles extra size with confidence. If your crew regularly fills all three rows, the Grand Highlander is built perfectly for that scenario. Your Family's Next SUV Is Waiting The right vehicle makes your family's daily routine smoother. The 2026 Toyota SUVs offer the seating, safety, and dependability that busy households count on. Families throughout Ashland, WI, can find the space and reliability required to take on the school year. Browse the current inventory at Marthaler Toyota of Ashland online to find the perfect fit for your crew today.

Personalizing your vehicle makes every drive more enjoyable. If you want your vehicle to feel uniquely yours, Toyota Genuine Accessories offer the perfect starting point. Drivers of a RAV4, Highlander, or Tacoma will find options designed specifically to fit their vehicle and lifestyle. The team at Marthaler Toyota of Ashland in Ashland, WI, is ready to help you find the exact upgrades you need to hit the road with confidence. Contact our staff today to explore your options. What Are Toyota Genuine Accessories? Toyota Genuine Accessories are engineered specifically for Toyota vehicles. Unlike aftermarket alternatives, these components integrate seamlessly with your vehicle's existing hardware. This ensures a proper fit, reliable performance, and total peace of mind. Offerings range from cargo organizers to all-weather floor mats to cover a broad spectrum of needs. Why Choose Genuine Over Aftermarket? The difference between genuine Toyota parts and aftermarket modifications lies in fit, quality, and warranty protection. Toyota tests these accessories to meet strict brand standards, holding them to a higher bar than generic options. A Toyota warranty backs these products, adding valuable protection for your investment. If an item falls short of expectations, an authorized dealer provides a clear path to resolution. Popular Categories Worth Exploring You have numerous options for Toyota summer accessories and year-round upgrades. Popular categories include exterior protection products like splash guards and interior accessories like cargo liners. Drivers who spend time outdoors often choose roof racks, bed extenders, or bike carriers. Those desiring a cleaner interior prefer seat covers and organizers. The right choice depends entirely on your daily driving habits. How to Find the Right Accessories Finding the right fit starts with knowing your specific model and trim level. Toyota organizes its accessory portfolio by vehicle, making it easy to browse tailored options. You can explore Toyota accessories by visiting your local dealer or viewing the digital catalog. Staff at an authorized Toyota dealership will help identify the best products for your lifestyle and guide you through the installation process. Keeping Your Toyota Performing Its Best Adding Toyota Genuine Accessories goes beyond appearance. The right products protect your interior and exterior from daily wear and organize your belongings on longer trips. Genuine Toyota parts customization also preserves your resale value. Well-maintained vehicles equipped with factory-compatible accessories hold up better over time. Contact Marthaler Toyota of Ashland Today Now is a great time to personalize your ride. Toyota summer accessories and everyday essentials await your discovery. The knowledgeable team at Marthaler Toyota of Ashland in Ashland, WI, is ready to assist you. You can browse our digital inventory online or stop by the dealership to find exactly what you need. Toyota Genuine Accessories deliver lasting durability, and our staff makes finding the right fit for your vehicle a simple process. Reach out to us today to start your customization journey.

Personalizing your vehicle makes every drive more enjoyable. If you want your vehicle to feel uniquely yours, Toyota Genuine Accessories offer the perfect starting point. Drivers of a RAV4, Highlander, or Tacoma will find options designed specifically to fit their vehicle and lifestyle. The team at Marthaler Toyota of Ashland in Ashland, WI, is ready to help you find the exact upgrades you need to hit the road with confidence. Contact our staff today to explore your options. What Are Toyota Genuine Accessories? Toyota Genuine Accessories are engineered specifically for Toyota vehicles. Unlike aftermarket alternatives, these components integrate seamlessly with your vehicle's existing hardware. This ensures a proper fit, reliable performance, and total peace of mind. Offerings range from cargo organizers to all-weather floor mats to cover a broad spectrum of needs. Why Choose Genuine Over Aftermarket? The difference between genuine Toyota parts and aftermarket modifications lies in fit, quality, and warranty protection. Toyota tests these accessories to meet strict brand standards, holding them to a higher bar than generic options. A Toyota warranty backs these products, adding valuable protection for your investment. If an item falls short of expectations, an authorized dealer provides a clear path to resolution. Popular Categories Worth Exploring You have numerous options for Toyota summer accessories and year-round upgrades. Popular categories include exterior protection products like splash guards and interior accessories like cargo liners. Drivers who spend time outdoors often choose roof racks, bed extenders, or bike carriers. Those desiring a cleaner interior prefer seat covers and organizers. The right choice depends entirely on your daily driving habits. How to Find the Right Accessories Finding the right fit starts with knowing your specific model and trim level. Toyota organizes its accessory portfolio by vehicle, making it easy to browse tailored options. You can explore Toyota accessories by visiting your local dealer or viewing the digital catalog. Staff at an authorized Toyota dealership will help identify the best products for your lifestyle and guide you through the installation process. Keeping Your Toyota Performing Its Best Adding Toyota Genuine Accessories goes beyond appearance. The right products protect your interior and exterior from daily wear and organize your belongings on longer trips. Genuine Toyota parts customization also preserves your resale value. Well-maintained vehicles equipped with factory-compatible accessories hold up better over time. Contact Marthaler Toyota of Ashland Today Now is a great time to personalize your ride. Toyota summer accessories and everyday essentials await your discovery. The knowledgeable team at Marthaler Toyota of Ashland in Ashland, WI, is ready to assist you. You can browse our digital inventory online or stop by the dealership to find exactly what you need. Toyota Genuine Accessories deliver lasting durability, and our staff makes finding the right fit for your vehicle a simple process. Reach out to us today to start your customization journey.

Finding a reliable pre-owned vehicle at our Toyota dealer in Ashland, WI does not have to feel overwhelming. If you are hauling heavy equipment, navigating snowy winter roads, or seeking a dependable daily driver, the right truck is waiting for you. Contact our team today to explore our current inventory and find your perfect match. This guide walks you through the key steps to make a confident, informed decision. Why Used Trucks Are a Smart Choice in Ashland, WI Trucks built even a few years ago are engineered to last, and the used market gives you access to capable, well-equipped vehicles at a more approachable price point. For drivers in Ashland, WI, a used truck can handle everything from lake-country adventures to work-site demands without the cost of buying new. Pre-owned Toyota trucks have a strong reputation for long-term reliability. Many owners report high mileage with minimal major repairs, making them a popular choice among buyers who want value without sacrificing durability. Set Your Budget Before You Start Shopping Before you visit any lot or browse online inventory, decide on a realistic budget. Factor in the purchase price, insurance, registration, fuel, and routine maintenance. Knowing your numbers helps you filter options quickly and avoid spending more than you intended. If you plan to finance, check your credit and research current rates ahead of time. Being pre-approved gives you a clearer picture of your monthly payment range and strengthens your position when you are ready to move forward. Know What to Look for During a Used Truck Inspection One of the most important used truck inspection tips for WI buyers is to always inspect a vehicle in person before committing. Wisconsin winters can be hard on vehicles, so look closely for rust on the frame, undercarriage, and wheel wells. Surface rust is common, but structural rust can signal a more serious problem. Check the tires for even wear, look in the engine compartment for fluid leaks or cracked hoses, and pay attention to how the truck starts and idles. Ask for a full vehicle history report to review past ownership, accident records, and service history. A clean report combined with a solid inspection gives you confidence in your purchase. Ask the Right Questions About the Truck's History When you find quality used trucks for sale in Ashland, WI that match your needs, dig into the details. How many previous owners has the truck had? Was it used primarily for towing or off-road driving? Has it been serviced regularly? These questions matter because past use directly affects remaining longevity. A well-maintained truck with higher mileage can often be a better investment than a low-mileage vehicle that lacked proper care. Get a Test Drive and a Pre-Purchase Inspection Never skip the test drive. Pay attention to how the transmission shifts, if the brakes feel responsive, and if the steering feels aligned. Listen for unusual noises, especially when turning or going over bumps. For added peace of mind, consider having a trusted mechanic perform a pre-purchase inspection before you finalize the sale. This step is especially helpful with used truck buying in Ashland, WI, where road conditions and seasonal wear can affect vehicles in ways that are not always visible at first glance. Finding the perfect vehicle is all about doing your homework and taking the right steps. From setting your budget and reviewing vehicle history to conducting a thorough inspection and test drive, each step brings you closer to a truck you can depend on for years. Pre-owned Toyota trucks are a great place to start your search, and our Toyota dealer in Ashland, WI is ready to help you find the right fit. Get in touch with us today to schedule a test drive.

Finding a reliable pre-owned vehicle at our Toyota dealer in Ashland, WI does not have to feel overwhelming. If you are hauling heavy equipment, navigating snowy winter roads, or seeking a dependable daily driver, the right truck is waiting for you. Contact our team today to explore our current inventory and find your perfect match. This guide walks you through the key steps to make a confident, informed decision. Why Used Trucks Are a Smart Choice in Ashland, WI Trucks built even a few years ago are engineered to last, and the used market gives you access to capable, well-equipped vehicles at a more approachable price point. For drivers in Ashland, WI, a used truck can handle everything from lake-country adventures to work-site demands without the cost of buying new. Pre-owned Toyota trucks have a strong reputation for long-term reliability. Many owners report high mileage with minimal major repairs, making them a popular choice among buyers who want value without sacrificing durability. Set Your Budget Before You Start Shopping Before you visit any lot or browse online inventory, decide on a realistic budget. Factor in the purchase price, insurance, registration, fuel, and routine maintenance. Knowing your numbers helps you filter options quickly and avoid spending more than you intended. If you plan to finance, check your credit and research current rates ahead of time. Being pre-approved gives you a clearer picture of your monthly payment range and strengthens your position when you are ready to move forward. Know What to Look for During a Used Truck Inspection One of the most important used truck inspection tips for WI buyers is to always inspect a vehicle in person before committing. Wisconsin winters can be hard on vehicles, so look closely for rust on the frame, undercarriage, and wheel wells. Surface rust is common, but structural rust can signal a more serious problem. Check the tires for even wear, look in the engine compartment for fluid leaks or cracked hoses, and pay attention to how the truck starts and idles. Ask for a full vehicle history report to review past ownership, accident records, and service history. A clean report combined with a solid inspection gives you confidence in your purchase. Ask the Right Questions About the Truck's History When you find quality used trucks for sale in Ashland, WI that match your needs, dig into the details. How many previous owners has the truck had? Was it used primarily for towing or off-road driving? Has it been serviced regularly? These questions matter because past use directly affects remaining longevity. A well-maintained truck with higher mileage can often be a better investment than a low-mileage vehicle that lacked proper care. Get a Test Drive and a Pre-Purchase Inspection Never skip the test drive. Pay attention to how the transmission shifts, if the brakes feel responsive, and if the steering feels aligned. Listen for unusual noises, especially when turning or going over bumps. For added peace of mind, consider having a trusted mechanic perform a pre-purchase inspection before you finalize the sale. This step is especially helpful with used truck buying in Ashland, WI, where road conditions and seasonal wear can affect vehicles in ways that are not always visible at first glance. Finding the perfect vehicle is all about doing your homework and taking the right steps. From setting your budget and reviewing vehicle history to conducting a thorough inspection and test drive, each step brings you closer to a truck you can depend on for years. Pre-owned Toyota trucks are a great place to start your search, and our Toyota dealer in Ashland, WI is ready to help you find the right fit. Get in touch with us today to schedule a test drive.

Are you searching for a dependable family SUV? The 2026 Toyota Highlander and the 2026 Toyota Grand Highlander represent two of the strongest options in the Toyota 3-row SUV lineup. Both deliver spacious seating, a refined ride, and proven reliability. At Marthaler Toyota of Ashland in Ashland, WI, we know that choosing the right model requires understanding their distinct advantages. We encourage you to reach out to our team to find the perfect fit before you visit the lot. What Sets the 2026 Toyota Highlander Apart The 2026 Toyota Highlander is the more compact of the two. It seats up to eight passengers and comfortably navigates tight driveways, parking garages, and city streets. The standard Highlander offers versatility without the bulk of a full-size SUV. It stands out as the nimbler, highly manageable choice for drivers wanting robust three-row functionality in a right-sized package. What Makes the 2026 Toyota Grand Highlander Different The Grand Highlander is physically longer, yielding noticeably more legroom in the second and third rows. Passengers in the back seats enjoy ample room to stretch out, providing exceptional comfort on extended road trips. The Grand Highlander also features increased cargo capacity behind the third row. This extra space easily accommodates strollers, sports gear, and luggage for growing families. Powertrain Options: A Look at Both Models Both SUVs offer highly efficient powertrains. The 2026 Toyota Grand Highlander features an available Hybrid MAX powertrain that produces a robust 362 horsepower and 400 lb-ft of torque. The standard 2026 Toyota Highlander provides a 265-horsepower 2.4L turbocharged engine or an available 243-horsepower hybrid configuration. Both models deliver a smooth, commanding, and confident driving experience. Interior Features and Technology Inside, both SUVs boast modern technology. Drivers enjoy standard touchscreen infotainment systems, wireless Apple CarPlay© and Android Auto©, and a comprehensive suite of driver assistance tools. The Grand Highlander provides a more spacious cabin layout overall, accommodating passengers who prioritize personal space. The standard Highlander maintains a tighter, efficient footprint for drivers favoring easier maneuverability. Which One Is the Right Fit for Your Family? Choosing the best SUV depends on your daily routines. The standard Highlander offers plenty of room and effortless parking for younger families. The Grand Highlander easily accommodates taller teenagers and frequent road trips with its expansive rear-seat comfort. Families taking weekend adventures will appreciate the generous passenger and cargo space that the Grand Highlander provides. Find Your 2026 Toyota at Marthaler Toyota of Ashland If you are deciding between these two exceptional SUVs, the correct choice is the one meeting your real-world needs. The Highlander is a proven, nimble family vehicle. The Grand Highlander adds more space, upgraded power options, and generous legroom in every row. Drivers shopping for a 2026 Toyota family SUV can explore both models at Marthaler Toyota of Ashland in Ashland, WI. Browse our current inventory online to find the ideal vehicle for your next adventure.

Are you searching for a dependable family SUV? The 2026 Toyota Highlander and the 2026 Toyota Grand Highlander represent two of the strongest options in the Toyota 3-row SUV lineup. Both deliver spacious seating, a refined ride, and proven reliability. At Marthaler Toyota of Ashland in Ashland, WI, we know that choosing the right model requires understanding their distinct advantages. We encourage you to reach out to our team to find the perfect fit before you visit the lot. What Sets the 2026 Toyota Highlander Apart The 2026 Toyota Highlander is the more compact of the two. It seats up to eight passengers and comfortably navigates tight driveways, parking garages, and city streets. The standard Highlander offers versatility without the bulk of a full-size SUV. It stands out as the nimbler, highly manageable choice for drivers wanting robust three-row functionality in a right-sized package. What Makes the 2026 Toyota Grand Highlander Different The Grand Highlander is physically longer, yielding noticeably more legroom in the second and third rows. Passengers in the back seats enjoy ample room to stretch out, providing exceptional comfort on extended road trips. The Grand Highlander also features increased cargo capacity behind the third row. This extra space easily accommodates strollers, sports gear, and luggage for growing families. Powertrain Options: A Look at Both Models Both SUVs offer highly efficient powertrains. The 2026 Toyota Grand Highlander features an available Hybrid MAX powertrain that produces a robust 362 horsepower and 400 lb-ft of torque. The standard 2026 Toyota Highlander provides a 265-horsepower 2.4L turbocharged engine or an available 243-horsepower hybrid configuration. Both models deliver a smooth, commanding, and confident driving experience. Interior Features and Technology Inside, both SUVs boast modern technology. Drivers enjoy standard touchscreen infotainment systems, wireless Apple CarPlay© and Android Auto©, and a comprehensive suite of driver assistance tools. The Grand Highlander provides a more spacious cabin layout overall, accommodating passengers who prioritize personal space. The standard Highlander maintains a tighter, efficient footprint for drivers favoring easier maneuverability. Which One Is the Right Fit for Your Family? Choosing the best SUV depends on your daily routines. The standard Highlander offers plenty of room and effortless parking for younger families. The Grand Highlander easily accommodates taller teenagers and frequent road trips with its expansive rear-seat comfort. Families taking weekend adventures will appreciate the generous passenger and cargo space that the Grand Highlander provides. Find Your 2026 Toyota at Marthaler Toyota of Ashland If you are deciding between these two exceptional SUVs, the correct choice is the one meeting your real-world needs. The Highlander is a proven, nimble family vehicle. The Grand Highlander adds more space, upgraded power options, and generous legroom in every row. Drivers shopping for a 2026 Toyota family SUV can explore both models at Marthaler Toyota of Ashland in Ashland, WI. Browse our current inventory online to find the ideal vehicle for your next adventure.

Buying a new vehicle is a significant investment. Knowing what protects that investment matters just as much as choosing the right model. If you are exploring a new vehicle at Marthaler Toyota of Ashland in Ashland, WI, understanding your 2026 Toyota warranty coverage is a smart place to start. Here is a straightforward breakdown of what comes with your vehicle and why it counts. What Does 2026 Toyota Warranty Coverage Include? Every new Toyota comes backed by a comprehensive warranty package designed to give you confidence on the road. The 2026 Toyota warranty coverage includes a Basic Coverage warranty, a Powertrain warranty, and a Rust-Through warranty. Each covers different components for different lengths of time. The Basic Coverage warranty protects most vehicle components against defects in materials or workmanship for 36 months or 36,000 miles. The Powertrain warranty covers your engine, transmission, and other critical drivetrain components for 60 months or 60,000 miles. The Rust-Through warranty protects against corrosion perforation on body sheet metal panels for 60 months with unlimited miles. Together, these layers of protection mean you are covered on local commutes and longer trips. ToyotaCare: A Built-In Bonus for New Owners One standout Toyota OEM warranty benefit is ToyotaCare. Every new Toyota comes with this no-cost maintenance plan covering normal factory-scheduled service for two years or 25,000 miles. It also includes 24-hour Roadside Assistance for two years with unlimited miles. This assistance is a lifesaver if you encounter a flat tire, a dead battery, or another unexpected roadside issue. ToyotaCare is a practical tool that helps you stay on top of routine maintenance without out-of-pocket expenses in the early years of ownership. Services like oil changes, tire rotations, and multi-point inspections keep your vehicle running well. Why Toyota OEM Warranty Protection Matters Choosing a new Toyota means you receive Toyota OEM warranty protection, which differs from third-party coverage options. OEM stands for original equipment manufacturer. This means the warranty comes directly from Toyota and is honored at Toyota dealerships across the country. That is an important distinction for drivers who want consistent, reliable service anywhere they travel. The new Toyota warranty benefits extend beyond simple repairs. When you bring your vehicle in for warranty work, certified technicians use genuine Toyota parts built to the exact standards as the original components. That consistency helps maintain performance and reliability over time. How 2026 Toyota Warranty Coverage Supports Long-Term Value One overlooked Toyota warranty benefit is its impact on your vehicle's long-term value. A well-documented service and warranty history makes a difference when it comes time to sell or trade in your Toyota. Buyers and dealers recognize the added reliability of a vehicle maintained under factory warranty terms. For drivers in Ashland, WI, knowing your vehicle is protected by comprehensive 2026 Toyota warranty coverage means fewer unexpected repair bills during those first years of ownership. That peace of mind makes choosing a new Toyota a practical and confident decision. Explore Your 2026 Toyota Warranty Options Understanding your 2026 Toyota warranty coverage before you buy puts you in a better position to make an informed decision. The warranty package that comes with your new Toyota is built to support you through years of driving. Visit Marthaler Toyota of Ashland in Ashland, WI, to view our current inventory and learn more about the standard coverage protecting every new Toyota.

Buying a new vehicle is a significant investment. Knowing what protects that investment matters just as much as choosing the right model. If you are exploring a new vehicle at Marthaler Toyota of Ashland in Ashland, WI, understanding your 2026 Toyota warranty coverage is a smart place to start. Here is a straightforward breakdown of what comes with your vehicle and why it counts. What Does 2026 Toyota Warranty Coverage Include? Every new Toyota comes backed by a comprehensive warranty package designed to give you confidence on the road. The 2026 Toyota warranty coverage includes a Basic Coverage warranty, a Powertrain warranty, and a Rust-Through warranty. Each covers different components for different lengths of time. The Basic Coverage warranty protects most vehicle components against defects in materials or workmanship for 36 months or 36,000 miles. The Powertrain warranty covers your engine, transmission, and other critical drivetrain components for 60 months or 60,000 miles. The Rust-Through warranty protects against corrosion perforation on body sheet metal panels for 60 months with unlimited miles. Together, these layers of protection mean you are covered on local commutes and longer trips. ToyotaCare: A Built-In Bonus for New Owners One standout Toyota OEM warranty benefit is ToyotaCare. Every new Toyota comes with this no-cost maintenance plan covering normal factory-scheduled service for two years or 25,000 miles. It also includes 24-hour Roadside Assistance for two years with unlimited miles. This assistance is a lifesaver if you encounter a flat tire, a dead battery, or another unexpected roadside issue. ToyotaCare is a practical tool that helps you stay on top of routine maintenance without out-of-pocket expenses in the early years of ownership. Services like oil changes, tire rotations, and multi-point inspections keep your vehicle running well. Why Toyota OEM Warranty Protection Matters Choosing a new Toyota means you receive Toyota OEM warranty protection, which differs from third-party coverage options. OEM stands for original equipment manufacturer. This means the warranty comes directly from Toyota and is honored at Toyota dealerships across the country. That is an important distinction for drivers who want consistent, reliable service anywhere they travel. The new Toyota warranty benefits extend beyond simple repairs. When you bring your vehicle in for warranty work, certified technicians use genuine Toyota parts built to the exact standards as the original components. That consistency helps maintain performance and reliability over time. How 2026 Toyota Warranty Coverage Supports Long-Term Value One overlooked Toyota warranty benefit is its impact on your vehicle's long-term value. A well-documented service and warranty history makes a difference when it comes time to sell or trade in your Toyota. Buyers and dealers recognize the added reliability of a vehicle maintained under factory warranty terms. For drivers in Ashland, WI, knowing your vehicle is protected by comprehensive 2026 Toyota warranty coverage means fewer unexpected repair bills during those first years of ownership. That peace of mind makes choosing a new Toyota a practical and confident decision. Explore Your 2026 Toyota Warranty Options Understanding your 2026 Toyota warranty coverage before you buy puts you in a better position to make an informed decision. The warranty package that comes with your new Toyota is built to support you through years of driving. Visit Marthaler Toyota of Ashland in Ashland, WI, to view our current inventory and learn more about the standard coverage protecting every new Toyota.

Summer road trips provide a great reason to own a reliable vehicle. Your 2026 Toyota is built to handle the journey. Before hitting the open road, regular summer maintenance keeps you comfortable and safe from start to finish. You might plan a quick weekend getaway or a long cross-country drive. Either way, these key areas deserve your attention before leaving the driveway. For expert advice and service, reach out to the team at Marthaler Toyota of Ashland in Ashland, WI, to ensure your vehicle is completely ready for the season. Why Summer Prep Matters for Your 2026 Toyota Warm weather places unique demands on your vehicle. Rising temperatures affect everything from engine components to tire pressure. Skipping a pre-trip check can turn a minor issue into a major inconvenience. Taking time for summer maintenance helps avoid breakdowns and keeps your vehicle performing flawlessly. Drivers know how quickly conditions change, making preparation vital when road trips appear on the calendar. Checking Your Air Conditioning System A struggling AC system makes a summer drive miserable. Have a technician inspect your air conditioning before your first long trip to confirm it cools efficiently and holds the proper refrigerant level. Weak or warm airflow often signals a refrigerant leak or a worn compressor. You should also check the cabin air filter. A clogged filter reduces airflow and forces the system to work harder. Proper vehicle care means fixing these issues before temperatures peak. Inspecting Your Tires for Summer Driving Tires serve as your vehicle's only contact with the road. They require serious attention before any trip. Hot pavement increases tire pressure. Improperly inflated tires negatively affect handling, fuel efficiency, and tread wear. Verify that all four tires and the spare are inflated to the levels listed in your owner's manual. Inspect the tread depth and look for uneven wear patterns pointing to a potential alignment issue. Regular tire rotation remains a straightforward way to extend tire lifespan. Topping Off and Replacing Key Fluids Fluids act as the lifeblood of your vehicle. Summer heat accelerates their degradation and evaporation. Coolant regulates engine temperature and prevents overheating during long, warm drives. Fill the coolant reservoir to the proper level with the correct seasonal mixture ratio. Check your engine oil, brake fluid, power steering fluid, and windshield washer fluid before heading out. Staying current on these checks helps your engine run efficiently under high heat loads. Scheduling a Pre-Trip Service Appointment Bringing your 2026 Toyota in for a professional inspection ensures it is truly road-trip ready. A certified technician catches issues easily missed on a visual walkthrough, such as worn brake pads, a weak battery, or hose leaks. Expert vehicle care is available right in your community to provide a thorough inspection before you load up the car. Get Your 2026 Toyota Ready for the Road This Summer Summer driving should center on making memories rather than managing unexpected repairs. A proactive approach to your 2026 Toyota summer maintenance covers your AC, tires, and fluids to set you up for a safer season on the road. The professional team at Marthaler Toyota of Ashland in Ashland, WI, stands ready to assist you. You can easily book a service appointment through our online portal to get started. Your next great road trip awaits, and a well-maintained vehicle will take you there safely.