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All New Toyota Technology Marthaler Toyota of Ashland Ashland Toyota Dealer Toyota Dealer Ashland, WI Marthaler Toyota of Ashland Service Ashland Toyota Service Toyota SUVs in Ashland, WI 2026 Toyota SUV New Cars For Sale Ashland, WI Toyota Loan in Ashland, WI Toyota SUV Ashland, WI 2026 Toyota Hybrid SUVs Best 2026 Toyota SUV Toyota Finance in Ashland, WI Used SUVS Ashland, WI 2026 Toyota Grand Highlander Best 2026 SUV Toyota Lease in Ashland, WI 2026 Toyota Grand Highlander Hybrid Ashland, WI Used Toyota SUVS Ashland, WI Used Trucks For Sale Ashland, WI Ashland Used Cars 2026 Toyota Family SUVs 2026 Toyota Highlander 2026 Toyota Tundra 2026 Toyota Tundra Ashland, WI Best 2026 Trucks New Toyota Grand Highlander New Toyota Trucks Ashland, WI 2026 Off-Roading SUV 2026 Toyota Grand Highlander Hybrid 2026 Toyota RAV4 Hybrid 2026 Toyota Safety Technology Auto Maintenance Ashland, WI Best 2026 Off-Roading Trucks New Toyota Safety Technology Toyota Grand Highlander Hybrid Ashland, WI Toyota Grand Highlander in Ashland, WI Toyota Maintenance Tips Toyota RAV4 Hybrid Ashland, WI Toyota Warranty 2026 Toyota Camry Ashland, WI 2026 Toyota Compact SUV 2026 Toyota Highlander Ashland, WI 2026 Toyota Hybrid 2026 Toyota Tacoma 3-Row SUV Ashland, WI Best 2026 Family SUVS Best 2026 Small Trucks new Toyota Tundra Ashland, WI Oil Change Ashland, WI Small Trucks Ashland, WI Tire Service Ashland, WI Toyota Accessories Toyota Camry Ashland, WI Toyota Highlander Ashland, WI Toyota Oil Change Toyota RAV4 Ashland, WI Toyota Tacoma Ashland, WI Toyota Oil Change Ashland, WI 2026 Toyota 3-Row SUV 2026 Toyota 4Runner 2026 Toyota Camry 2026 Toyota EVs 2026 Toyota Land Cruiser Trim Levels 2026 Toyota Prius 2026 Toyota Prius Ashland, WI 2026 Toyota Tacoma Ashland, WI 2026 Toyota Tech 2026 Toyota Tundra interior Best 2026 Family Van Cabin Air Filter Certified Preowned Toyota Ashland, WI Compact SUV Ashland, WI EV and Hybrid Vehicles In Ashland, WI How to connect your Toyota to your Apple Car Play How to connect your Toyota to your iPhone New Tires Ashland, WI New Toyota 3-Row SUV New Toyota 3-Row SUV Ashland, WI New Toyota Lease Deals Ashland, WI Tire Shop Ashland, WI Toyota 4Runner Ashland, WI Toyota cabin air filter replacement Toyota EV Ashland, WI Toyota Highlander in Ashland, WI Toyota Safety Technology Toyota Safety Technology Ashland, WI Toyota Tires Ashland, WI Toyota Winterization Ashland, WI Toyota Oil Toyota Tundra Finance Used Truck in Ashland, WI 2026 fuel efficient Toyota 2026 Mini Van 2026 Toyota 4Runner Ashland, WI 2026 Toyota 4Runner Redesign 2026 Toyota Crown 2026 Toyota Land Cruiser 2026 Toyota Land Cruiser Ashland, WI 2026 Toyota Sequoia 2026 Toyota Sequoia Ashland 2026 Toyota Sequoia Interior 2026 Toyota Sequoia Seating 2026 Toyota Sienna 2026 Toyota Tacoma TRD Sport 2026 Toyota Tacoma Trim Levels 2026 Toyota Van 2026 Toyota Warranty Ashland WI Ashland, WI Winter Auto Body Shop Ashland, WI Best 2026 Toyota SUVs for Back-to-School Season fuel-efficient cars Ashland, WI Minivan Ashland, WI Reliable Used Truck in Ashland, WI Toyota Accessories Ashland, WI Toyota AWD Toyota CPO Ashland, WI Toyota CPO Benefits Toyota Genuine Accessories Toyota Genuine Accessories Ashland, WI Toyota Hybrid Ashland, WI Toyota Land Cruiser Ashland, WI Toyota Oil Pressure Ashland, WI Toyota Oil Pressure Check Toyota Parts Ashland, WI Toyota Safety Sense Toyota Sienna Ashland, WI Toyota Tundra Finance Ashland, WI Toyota Tundra Lease Ashland, WI Toyota Tundra Loan Ashland, WI Toyota Tundra Loan VS. Lease Toyota Winterization Tips Used Truck in Ashland 2027 Toyota Land Cruiser Toyota Compact SUVs
Toyota vehicle interior featuring the steering wheel, dashboard, touchscreen display, and center console.

Toyota Apple CarPlay®: Because Your Phone Already Knows Where You're Going

There are certain things nobody particularly wants to relearn every time they get into a car. Where your playlists live. Which podcast you abandoned halfway through. How to find the coffee shop your friend texted you about 12 minutes ago. Apple CarPlay® makes a compatible iPhone feel more at home in an appropriately equipped Toyota by bringing supported apps and functions into the vehicle's multimedia system. For drivers around Ashland, WI, it's the sort of feature that can slip rather effortlessly into commuting, errands, school runs, and longer journeys. Your Familiar Apps Move to a Much Better Location Connect a compatible iPhone and Apple CarPlay® provides access to supported functions such as Apple Maps, Phone, Messages, Music, and compatible third-party apps through the Toyota multimedia interface. Siri® can handle certain requests by voice as well, which means directions, calls, messages, and audio don't necessarily require reaching for the phone. Exact connection methods depend on the Toyota model and equipment, with compatible systems offering wired or wireless operation. Either way, the attraction is simple: the apps you already understand are available through a system designed for use inside the vehicle. CarPlay Is Available Across Plenty of Very Different Toyotas Apple CarPlay® compatibility can be found across a broad selection of Toyota vehicles, including familiar names such as RAV4, Camry, Tacoma, Tundra, Highlander, Sienna, and Crown. That's quite a spread—from family minivan to full-size pickup—so choosing a Toyota based on CarPlay alone would be rather like choosing a house because you approve of the electrical outlets. The vehicle still needs to suit your passenger, cargo, efficiency, performance, and capability requirements. Shoppers comparing new Toyota inventory should confirm the connectivity equipment included with the specific model and trim they're considering. Wireless CarPlay Is Lovely Until Your Phone Needs Charging On appropriately equipped Toyota models, wireless Apple CarPlay® removes the cable from the equation. Get in with a previously paired compatible iPhone and the system can connect without requiring you to plug it in for every trip. Wired connectivity has its own appeal, particularly on a long journey when your phone's battery percentage begins its slow and deeply personal attack on your nerves. Connection type and available USB ports vary by vehicle and equipment, so this is another feature worth trying rather than assuming from the model name alone. Android Users Haven't Been Forgotten Apple CarPlay® is designed for compatible iPhones, while Android Auto™ provides comparable smartphone integration for compatible Android devices on equipped Toyota vehicles. This becomes especially handy in households where one person uses an iPhone and another has Android and both remain absolutely convinced they made the correct life choice. Buyers can compare smartphone compatibility alongside multimedia displays, available wireless charging, audio systems, and other technology when exploring Toyota trims. The Best Test Is Connecting Your Own Phone Infotainment features can sound wonderfully simple on a specification sheet, but everyone interacts with them differently. If smartphone connectivity is important to you, bring your compatible phone on the test drive. Pair it. Open your preferred navigation app. Find your music. Try a voice command. See where the controls are and how naturally they fit into the way you already use your phone. Integrated technology earns its place when it makes ordinary tasks easier rather than giving you another digital system to study. Find a Toyota That Fits More Than Your Phone Marthaler Toyota of Ashland can help local shoppers compare new Toyota models, trims, multimedia features, Apple CarPlay® and Android Auto™ compatibility, current pre-owned inventory, financing, and trade-in options. Once you've found a Toyota that fits your passengers, cargo, driving habits, and favorite phone apps, connect your device and schedule a test drive online.

Customer receiving car keys from a salesperson beside a vehicle.

Toyota Lease vs. Finance in Ashland, WI: Which Option Is Right for You?

If you're shopping for a new Toyota in Ashland, WI, one of the first decisions you'll face is how to pay for it. A Toyota lease or finance option each comes with its own set of advantages, and the right choice depends on your driving habits, budget, and long-term goals. Understanding the basics of both can help you walk into the process feeling confident. What Does It Mean to Lease a Toyota? When you lease a Toyota, you're essentially paying to use the vehicle for a set period of time - typically 36 months. At the end of the lease, you return the vehicle and can choose to lease something new. Monthly lease payments are generally lower than loan payments because you're only covering the vehicle's depreciation during the lease term, not its full value. Leasing is a popular choice for drivers who enjoy having access to the latest models with updated technology and safety features. It also tends to work well if you drive a predictable number of miles each year, since most leases include mileage limits. Toyota's National Sales Event regularly features competitive lease deals on models like the Corolla Cross Hybrid, making this an ideal time for drivers in Ashland, WI to explore lease offers. What Does It Mean to Finance a Toyota? Financing means taking out a loan to purchase the vehicle outright. You make monthly payments over a set term, and once the loan is paid off, you own the car completely. Financing is a strong option if you plan to keep your vehicle for many years or want to build equity over time. When you finance a Toyota, there are no mileage restrictions, and you're free to customize the vehicle however you'd like. If long-term ownership and total cost flexibility matter to you, financing may be the better path. Toyota's National Sales Event also includes finance offers, such as 5.99 percent APR for 60 months on select models like the RAV4, giving budget-conscious buyers a solid opportunity to lock in competitive terms. Key Differences to Consider The biggest distinction between a Toyota lease or finance comes down to ownership and flexibility. Leasing offers lower monthly payments and the freedom to upgrade more frequently, but it comes with mileage caps and restrictions on modifications. Financing costs more per month but builds toward full ownership, giving you more control in the long run. Think about how you use your vehicle day to day. Do you put a lot of miles on your car commuting or taking road trips? Financing might suit you better. Do you prefer driving a newer model every few years without the hassle of selling? Leasing could be the smarter move. It's also worth considering cash back offers, which can reduce your out-of-pocket costs at signing. Models like the Tundra currently offer $1,000 cash back during Toyota's National Sales Event, making it a worthwhile time to buy. Special Programs That Can Help Toyota also offers programs designed to make both leasing and financing more accessible. The College Rebate Program provides a break for recent graduates, while the Military Rebate Program offers savings for active duty and veteran military personnel. These programs can be combined with existing lease or finance offers on select models, helping you get even more value from your decision. Whether you choose to lease or finance, taking advantage of these programs can meaningfully reduce your overall cost. Finding the Right Fit at Marthaler Toyota of Ashland Choosing between a Toyota lease or finance in Ashland, WI doesn't have to be overwhelming. By weighing your priorities - monthly budget, ownership goals, and driving habits - you can find an option that makes sense for your life. Visit Marthaler Toyota of Ashland ( https://www.marthalertoyotaofashland.com/) to explore current offers and speak with a team member who can walk you through all your options in detail.

Toyota RAV4 driving on a winding road through a forest.

New Toyota Vehicles in Ashland, WI: Find the Right Toyota for You

Why Now Is a Great Time to Shop New Toyota Vehicles in Ashland, WI If you've been thinking about getting behind the wheel of a new Toyota, the timing couldn't be better. Toyota's National Sales Event is currently underway, bringing special offers on some of the brand's most popular models. Whether you're in the market for a reliable SUV, a capable truck, or an electrified vehicle, there's something worth exploring for drivers in Ashland, WI. From cash back deals to lease specials and financing offers, these limited-time opportunities make it easier than ever to drive home in a new Toyota that fits your lifestyle and budget. Explore the Models Featured in Toyota's National Sales Event New Toyota vehicles are available across a wide range of categories right now, and several models are standing out during the National Sales Event. The 2026 RAV4 is one of the most popular choices among shoppers, currently available with financing options for qualified buyers. It's a versatile, well-rounded SUV that suits everyday commutes and weekend adventures alike. If you're looking for a larger truck, the 2026 Tundra is also part of the event, featuring cash back for eligible customers. The Tundra delivers serious capability without sacrificing comfort, making it a strong pick for those who need a truck that works as hard as they do. For shoppers interested in a crossover, the 2026 Corolla Cross Hybrid is available with a lease offer through the event. It's a smart, fuel-conscious choice with a comfortable interior and a sporty profile. Electric and Electrified Options Worth Considering Toyota's electrified lineup is growing, and the National Sales Event highlights a couple of exciting new additions. The 2027 C-HR is an all-electric model designed for drivers who want something fun, stylish, and forward-thinking. It currently comes with cash back for those who qualify. The 2027 bZ Woodland is another standout, built for buyers who want electric capability with a more rugged, outdoor-ready personality. With cash back available during the event, it's a compelling option for those ready to make the switch to electric. These new Toyota vehicles represent where the brand is headed - and they're worth a closer look. Tools to Help You Shop Smarter Toyota offers a variety of online shopping tools that make it easier to research and narrow down your choices before visiting the dealership. The Build and Price tool lets you customize a vehicle to match your preferences, while the Search Inventory feature helps you see what's currently available near you. You can also browse special offers directly on Toyota's website to compare deals side by side. For those who want to handle more of the process from home, Toyota's SmartPath platform lets you customize your terms and work through much of the purchase process online - a convenient option for busy shoppers. Special Programs for College Graduates and Military Members Toyota also offers dedicated rebate programs for college graduates and active or veteran military personnel. These programs are designed to give back to those who have worked hard or served their country, making new Toyota vehicles more accessible for qualifying individuals. If you fall into either category, it's worth asking about these programs when you're ready to move forward. Visit Marthaler Toyota of Ashland to Get Started Whether you're drawn to a hybrid crossover, a full-size truck, or one of Toyota's newest electric models, there's a new Toyota vehicle that's right for you. Drivers throughout Ashland, WI can explore current inventory, take advantage of National Sales Event deals, and get personalized help finding the perfect fit. Stop by Marthaler Toyota of Ashland or visit ( https://www.marthalertoyotaofashland.com/) to browse available new Toyota vehicles and learn more about current offers before the event ends.

a formal business handshake

Understanding the 2026 Toyota Warranty for Ashland Drivers

Buying a new vehicle is a significant investment. Knowing what protects that investment matters just as much as choosing the right model. If you are exploring a new vehicle at Marthaler Toyota of Ashland in Ashland, WI, understanding your 2026 Toyota warranty coverage is a smart place to start. Here is a straightforward breakdown of what comes with your vehicle and why it counts. What Does 2026 Toyota Warranty Coverage Include? Every new Toyota comes backed by a comprehensive warranty package designed to give you confidence on the road. The 2026 Toyota warranty coverage includes a Basic Coverage warranty, a Powertrain warranty, and a Rust-Through warranty. Each covers different components for different lengths of time. The Basic Coverage warranty protects most vehicle components against defects in materials or workmanship for 36 months or 36,000 miles. The Powertrain warranty covers your engine, transmission, and other critical drivetrain components for 60 months or 60,000 miles. The Rust-Through warranty protects against corrosion perforation on body sheet metal panels for 60 months with unlimited miles. Together, these layers of protection mean you are covered on local commutes and longer trips. ToyotaCare: A Built-In Bonus for New Owners One standout Toyota OEM warranty benefit is ToyotaCare. Every new Toyota comes with this no-cost maintenance plan covering normal factory-scheduled service for two years or 25,000 miles. It also includes 24-hour Roadside Assistance for two years with unlimited miles. This assistance is a lifesaver if you encounter a flat tire, a dead battery, or another unexpected roadside issue. ToyotaCare is a practical tool that helps you stay on top of routine maintenance without out-of-pocket expenses in the early years of ownership. Services like oil changes, tire rotations, and multi-point inspections keep your vehicle running well. Why Toyota OEM Warranty Protection Matters Choosing a new Toyota means you receive Toyota OEM warranty protection, which differs from third-party coverage options. OEM stands for original equipment manufacturer. This means the warranty comes directly from Toyota and is honored at Toyota dealerships across the country. That is an important distinction for drivers who want consistent, reliable service anywhere they travel. The new Toyota warranty benefits extend beyond simple repairs. When you bring your vehicle in for warranty work, certified technicians use genuine Toyota parts built to the exact standards as the original components. That consistency helps maintain performance and reliability over time. How 2026 Toyota Warranty Coverage Supports Long-Term Value One overlooked Toyota warranty benefit is its impact on your vehicle's long-term value. A well-documented service and warranty history makes a difference when it comes time to sell or trade in your Toyota. Buyers and dealers recognize the added reliability of a vehicle maintained under factory warranty terms. For drivers in Ashland, WI, knowing your vehicle is protected by comprehensive 2026 Toyota warranty coverage means fewer unexpected repair bills during those first years of ownership. That peace of mind makes choosing a new Toyota a practical and confident decision. Explore Your 2026 Toyota Warranty Options Understanding your 2026 Toyota warranty coverage before you buy puts you in a better position to make an informed decision. The warranty package that comes with your new Toyota is built to support you through years of driving. Visit Marthaler Toyota of Ashland in Ashland, WI, to view our current inventory and learn more about the standard coverage protecting every new Toyota.

a formal business handshake

Understanding the 2026 Toyota Warranty for Ashland Drivers

Buying a new vehicle is a significant investment. Knowing what protects that investment matters just as much as choosing the right model. If you are exploring a new vehicle at Marthaler Toyota of Ashland in Ashland, WI, understanding your 2026 Toyota warranty coverage is a smart place to start. Here is a straightforward breakdown of what comes with your vehicle and why it counts. What Does 2026 Toyota Warranty Coverage Include? Every new Toyota comes backed by a comprehensive warranty package designed to give you confidence on the road. The 2026 Toyota warranty coverage includes a Basic Coverage warranty, a Powertrain warranty, and a Rust-Through warranty. Each covers different components for different lengths of time. The Basic Coverage warranty protects most vehicle components against defects in materials or workmanship for 36 months or 36,000 miles. The Powertrain warranty covers your engine, transmission, and other critical drivetrain components for 60 months or 60,000 miles. The Rust-Through warranty protects against corrosion perforation on body sheet metal panels for 60 months with unlimited miles. Together, these layers of protection mean you are covered on local commutes and longer trips. ToyotaCare: A Built-In Bonus for New Owners One standout Toyota OEM warranty benefit is ToyotaCare. Every new Toyota comes with this no-cost maintenance plan covering normal factory-scheduled service for two years or 25,000 miles. It also includes 24-hour Roadside Assistance for two years with unlimited miles. This assistance is a lifesaver if you encounter a flat tire, a dead battery, or another unexpected roadside issue. ToyotaCare is a practical tool that helps you stay on top of routine maintenance without out-of-pocket expenses in the early years of ownership. Services like oil changes, tire rotations, and multi-point inspections keep your vehicle running well. Why Toyota OEM Warranty Protection Matters Choosing a new Toyota means you receive Toyota OEM warranty protection, which differs from third-party coverage options. OEM stands for original equipment manufacturer. This means the warranty comes directly from Toyota and is honored at Toyota dealerships across the country. That is an important distinction for drivers who want consistent, reliable service anywhere they travel. The new Toyota warranty benefits extend beyond simple repairs. When you bring your vehicle in for warranty work, certified technicians use genuine Toyota parts built to the exact standards as the original components. That consistency helps maintain performance and reliability over time. How 2026 Toyota Warranty Coverage Supports Long-Term Value One overlooked Toyota warranty benefit is its impact on your vehicle's long-term value. A well-documented service and warranty history makes a difference when it comes time to sell or trade in your Toyota. Buyers and dealers recognize the added reliability of a vehicle maintained under factory warranty terms. For drivers in Ashland, WI, knowing your vehicle is protected by comprehensive 2026 Toyota warranty coverage means fewer unexpected repair bills during those first years of ownership. That peace of mind makes choosing a new Toyota a practical and confident decision. Explore Your 2026 Toyota Warranty Options Understanding your 2026 Toyota warranty coverage before you buy puts you in a better position to make an informed decision. The warranty package that comes with your new Toyota is built to support you through years of driving. Visit Marthaler Toyota of Ashland in Ashland, WI, to view our current inventory and learn more about the standard coverage protecting every new Toyota.

Toyota pickup truck in forest trail

2026 Toyota Tacoma TRD Sport vs TRD Off-Road: Best Pickup for Ashland

Shopping for a capable midsize pickup brings many drivers to Marthaler Toyota of Ashland in Ashland, WI. The 2026 Toyota Tacoma TRD Sport and TRD Off-Road present two distinct options for your next adventure. Both trims offer serious value tailored to different driving priorities. Understanding these differences helps you select the perfect truck, so reach out to our team to find your ideal match. What Makes the TRD Sport Stand Out The TRD Sport appeals to buyers seeking a bold aesthetic and a comfortable daily driver. This trim features a distinct hood scoop, sport-tuned suspension, and 18" alloy wheels. Inside the well-appointed cabin, modern tech integrations like Apple CarPlay© and Android Auto© elevate the driving experience. The TRD Sport delivers a noticeably smooth ride on paved roads. This makes it an excellent choice for daily commuters wanting a truck with aggressive styling and dependable on-road comfort. What the TRD Off-Road Brings to the Table For weekends tackling trails and backcountry terrain, the TRD Off-Road provides unmatched capability. This model includes a factory-installed electronic locking rear differential, a Multi-Terrain Select system, Crawl Control, and Bilstein off-road suspension. Skid plates protect the vital undercarriage components, while 17" alloy wheels with aggressive all-terrain tires ensure maximum traction. Drivers heading into the Chequamegon-Nicolet National Forest or navigating muddy paths will find this trim engineered specifically for the challenge. How They Compare Side by Side Deciding between these models requires evaluating your primary driving environment. The TRD Sport prioritizes aesthetics and on-road dynamics. The TRD Off-Road dominates in raw capability and terrain-specific technology. Both trims offer the robust i-FORCE 2.4L turbocharged powertrain and Toyota's legendary reliability. Essential features like driver assistance technology, a durable composite bed, and connected services remain present across both configurations. Which Trim Is the Best Tacoma for Adventures in Ashland? The right choice for Ashland, WI, drivers depends on lifestyle needs. Frequent visitors to unpaved trails or remote camping spots require the serious traction of the TRD Off-Road. Drivers needing a versatile truck for daily commutes and weekend road trips will appreciate the well-balanced TRD Sport. Both options stand as dependable pickups built for longevity. Find Your 2026 Toyota Tacoma TRD in Ashland, WI Choosing the TRD Sport or the TRD Off-Road ultimately comes down to your intended destination. Visit Marthaler Toyota of Ashland in Ashland, WI, to explore our available inventory and discuss your options. Our team stands ready to help you get behind the wheel of the perfect truck. Browse our online inventory today to begin your journey.

Toyota pickup truck in forest trail

2026 Toyota Tacoma TRD Sport vs TRD Off-Road: Best Pickup for Ashland

Shopping for a capable midsize pickup brings many drivers to Marthaler Toyota of Ashland in Ashland, WI. The 2026 Toyota Tacoma TRD Sport and TRD Off-Road present two distinct options for your next adventure. Both trims offer serious value tailored to different driving priorities. Understanding these differences helps you select the perfect truck, so reach out to our team to find your ideal match. What Makes the TRD Sport Stand Out The TRD Sport appeals to buyers seeking a bold aesthetic and a comfortable daily driver. This trim features a distinct hood scoop, sport-tuned suspension, and 18" alloy wheels. Inside the well-appointed cabin, modern tech integrations like Apple CarPlay© and Android Auto© elevate the driving experience. The TRD Sport delivers a noticeably smooth ride on paved roads. This makes it an excellent choice for daily commuters wanting a truck with aggressive styling and dependable on-road comfort. What the TRD Off-Road Brings to the Table For weekends tackling trails and backcountry terrain, the TRD Off-Road provides unmatched capability. This model includes a factory-installed electronic locking rear differential, a Multi-Terrain Select system, Crawl Control, and Bilstein off-road suspension. Skid plates protect the vital undercarriage components, while 17" alloy wheels with aggressive all-terrain tires ensure maximum traction. Drivers heading into the Chequamegon-Nicolet National Forest or navigating muddy paths will find this trim engineered specifically for the challenge. How They Compare Side by Side Deciding between these models requires evaluating your primary driving environment. The TRD Sport prioritizes aesthetics and on-road dynamics. The TRD Off-Road dominates in raw capability and terrain-specific technology. Both trims offer the robust i-FORCE 2.4L turbocharged powertrain and Toyota's legendary reliability. Essential features like driver assistance technology, a durable composite bed, and connected services remain present across both configurations. Which Trim Is the Best Tacoma for Adventures in Ashland? The right choice for Ashland, WI, drivers depends on lifestyle needs. Frequent visitors to unpaved trails or remote camping spots require the serious traction of the TRD Off-Road. Drivers needing a versatile truck for daily commutes and weekend road trips will appreciate the well-balanced TRD Sport. Both options stand as dependable pickups built for longevity. Find Your 2026 Toyota Tacoma TRD in Ashland, WI Choosing the TRD Sport or the TRD Off-Road ultimately comes down to your intended destination. Visit Marthaler Toyota of Ashland in Ashland, WI, to explore our available inventory and discuss your options. Our team stands ready to help you get behind the wheel of the perfect truck. Browse our online inventory today to begin your journey.

Finance vs Lease a 2026 Toyota Tundra: Which Option Saves You More?

When you are ready to get behind the wheel of a 2026 Toyota Tundra at Marthaler Toyota of Ashland in Ashland, WI, one of the biggest decisions you will face involves how you will pay for it. The choice to finance vs lease your Toyota comes up for almost every buyer. Both paths have real advantages depending on your budget and how you plan to use your truck. Reach out to our team today to explore our current inventory and find the perfect option for your lifestyle. What Does It Mean to Finance a Toyota Tundra? Financing means taking out a loan to purchase the vehicle outright over time. Each monthly payment builds equity. Once you pay off the loan, you own the truck completely. For Tundra buyers who plan to put the truck to work, hauling up to 12,000 pounds, using the 1,850-pound payload capacity, or logging serious miles, financing often makes the most sense. When you finance, there are no mileage restrictions or wear-and-tear concerns at the end of a term. You can also customize your truck with Toyota accessories or trade it in whenever you are ready. What Does It Mean to Lease a Toyota Tundra? Leasing acts as a long-term rental agreement. You make monthly payments to use the vehicle for a set period, typically 36 months, and then return it or purchase it. For drivers who prefer lower monthly payments and enjoy driving a new vehicle every few years, leasing can be an appealing option. It fits well if you stay within a predictable annual mileage range and do not need to haul heavy loads regularly. Comparing the Costs: Finance vs Lease Toyota Leancing usually provides a lower monthly payment than financing. However, you do not own the vehicle at the end of a lease. You must either return the truck or start a new payment cycle. On the financing side, you pay more per month than a lease, but you secure a paid-off asset at the end. When considering the long-term value, financing often favors buyers who want to avoid ongoing payments. Which Option Works Best for Tundra Drivers? The 2026 Tundra offers impressive capability, from the 389-horsepower i-FORCE twin-turbo V6 to the 437-horsepower i-FORCE MAX hybrid producing 583 pound-feet of torque. Your payment structure should match how you intend to use the truck. If you need a workhorse for the job site to maximize the 8.1' bed or rely on the 120-volt/400-watt AC outlet for tools, financing gives you complete freedom. If you value flexibility and lower short-term costs, leasing deserves a closer look. Toyota Safety Sense and Technology Across All Trims Every trim comes loaded with technology. Toyota Safety Sense 2.5 is standard. Available features include a 12.3" digital gauge cluster, Trailer Backup Guide with Straight Path Assist, and a 14" Toyota Audio Multimedia touchscreen. The Capstone trim even includes a 12-speaker JBL® Premium Audio system and semi-aniline leather-trimmed 10-way power-adjustable seats. These features retain their appeal whether you lease or finance. How to Decide: Questions to Ask Yourself Choosing the right path comes down to a few questions. Do you drive more than 15,000 miles per year? Do you want to modify your truck? If you answered yes, financing is likely the better fit. If you prefer a new vehicle every few years and lower monthly costs, leasing could work well. Contact Marthaler Toyota of Ashland to Get Started The team at Marthaler Toyota of Ashland in Ashland, WI, can walk you through both options in detail to help you find the payment structure that fits your life. Visit our Toyota dealership to explore current Toyota Tundra financing options in Ashland, WI and apply for financing online today.

Finance vs Lease a 2026 Toyota Tundra: Which Option Saves You More?

When you are ready to get behind the wheel of a 2026 Toyota Tundra at Marthaler Toyota of Ashland in Ashland, WI, one of the biggest decisions you will face involves how you will pay for it. The choice to finance vs lease your Toyota comes up for almost every buyer. Both paths have real advantages depending on your budget and how you plan to use your truck. Reach out to our team today to explore our current inventory and find the perfect option for your lifestyle. What Does It Mean to Finance a Toyota Tundra? Financing means taking out a loan to purchase the vehicle outright over time. Each monthly payment builds equity. Once you pay off the loan, you own the truck completely. For Tundra buyers who plan to put the truck to work, hauling up to 12,000 pounds, using the 1,850-pound payload capacity, or logging serious miles, financing often makes the most sense. When you finance, there are no mileage restrictions or wear-and-tear concerns at the end of a term. You can also customize your truck with Toyota accessories or trade it in whenever you are ready. What Does It Mean to Lease a Toyota Tundra? Leasing acts as a long-term rental agreement. You make monthly payments to use the vehicle for a set period, typically 36 months, and then return it or purchase it. For drivers who prefer lower monthly payments and enjoy driving a new vehicle every few years, leasing can be an appealing option. It fits well if you stay within a predictable annual mileage range and do not need to haul heavy loads regularly. Comparing the Costs: Finance vs Lease Toyota Leancing usually provides a lower monthly payment than financing. However, you do not own the vehicle at the end of a lease. You must either return the truck or start a new payment cycle. On the financing side, you pay more per month than a lease, but you secure a paid-off asset at the end. When considering the long-term value, financing often favors buyers who want to avoid ongoing payments. Which Option Works Best for Tundra Drivers? The 2026 Tundra offers impressive capability, from the 389-horsepower i-FORCE twin-turbo V6 to the 437-horsepower i-FORCE MAX hybrid producing 583 pound-feet of torque. Your payment structure should match how you intend to use the truck. If you need a workhorse for the job site to maximize the 8.1' bed or rely on the 120-volt/400-watt AC outlet for tools, financing gives you complete freedom. If you value flexibility and lower short-term costs, leasing deserves a closer look. Toyota Safety Sense and Technology Across All Trims Every trim comes loaded with technology. Toyota Safety Sense 2.5 is standard. Available features include a 12.3" digital gauge cluster, Trailer Backup Guide with Straight Path Assist, and a 14" Toyota Audio Multimedia touchscreen. The Capstone trim even includes a 12-speaker JBL® Premium Audio system and semi-aniline leather-trimmed 10-way power-adjustable seats. These features retain their appeal whether you lease or finance. How to Decide: Questions to Ask Yourself Choosing the right path comes down to a few questions. Do you drive more than 15,000 miles per year? Do you want to modify your truck? If you answered yes, financing is likely the better fit. If you prefer a new vehicle every few years and lower monthly costs, leasing could work well. Contact Marthaler Toyota of Ashland to Get Started The team at Marthaler Toyota of Ashland in Ashland, WI, can walk you through both options in detail to help you find the payment structure that fits your life. Visit our Toyota dealership to explore current Toyota Tundra financing options in Ashland, WI and apply for financing online today.

2026 Toyota Sequoia Interior & Third-Row Space: Is It the Right Family SUV for You?

If you are shopping for a full-size SUV that can handle a growing family, look at the 2026 Toyota Sequoia interior at Marthaler Toyota in Ashland, WI. From its cabin to its seating, this SUV is built to make every drive comfortable. Contact Marthaler Toyota today to schedule a test drive or learn more about available options. What to Expect From the 2026 Toyota Sequoia Interior The 2026 Toyota Sequoia interior provides a spacious cabin designed with everyday usability in mind. Premium materials are used throughout the layout. An 8" center touchscreen comes standard, while an available 14" touchscreen serves as the command center for navigation and audio. Depending on the trim level, options include a panoramic moonroof, heated and ventilated front seats, and massaging seats. The system supports standard wireless Apple CarPlay® and Android Auto™ compatibility. The Toyota Sequoia offers seating for up to eight passengers across three rows, providing versatility for local drivers. A Closer Look at Toyota Sequoia Third-Row Seating For many families, third-row seating is the deciding factor. The Toyota Sequoia third-row seating features standard power-folding capability across all trims, making it easy to configure the cabin. Access to the third row is straightforward because the second-row seats slide and tumble forward. Passengers can utilize adjustable headrests and sliding capabilities to maximize comfort. The setup ensures that passengers have a pleasant experience on longer journeys. Toyota Sequoia Cargo Space 2026: Room for Gear Passengers need plenty of space for luggage, and the Toyota Sequoia cargo space in 2026 delivers options. Behind the third row, the cargo volume ranges from 11.5 to 22.3 cubic feet depending on how far the sliding third row is adjusted. Folding the third row expands the area to 49 cubic feet. With all rear rows folded down, the Sequoia opens up to a maximum of 86.9 cubic feet of storage. The multi-level adjustable cargo shelf system helps organize items easily. Full-Size SUV Family Features Worth Knowing Beyond raw space, the 2026 Toyota Sequoia interior comes loaded with technology. Toyota Safety Sense 2.5 comes standard and includes a pre-collision system with pedestrian detection, lane departure alert, and automatic high beams. Available second-row captain's chairs reduce seating to seven but add individual comfort. Multiple USB ports are distributed throughout the cabin to keep devices charged. Tri-zone automatic climate control also comes standard to keep everyone comfortable. Is the 2026 Toyota Sequoia the Right Fit for Your Family? The 2026 Toyota Sequoia interior speaks directly to drivers who need space, comfort, and reliability. This full-size SUV provides practical solutions for daily commutes and weekend road trips. Visit Marthaler Toyota in Ashland, WI, to explore the current lineup of New Toyota Sequoia's for sale and find the trim level that fits your lifestyle.

2026 Toyota Sequoia Interior & Third-Row Space: Is It the Right Family SUV for You?

If you are shopping for a full-size SUV that can handle a growing family, look at the 2026 Toyota Sequoia interior at Marthaler Toyota in Ashland, WI. From its cabin to its seating, this SUV is built to make every drive comfortable. Contact Marthaler Toyota today to schedule a test drive or learn more about available options. What to Expect From the 2026 Toyota Sequoia Interior The 2026 Toyota Sequoia interior provides a spacious cabin designed with everyday usability in mind. Premium materials are used throughout the layout. An 8" center touchscreen comes standard, while an available 14" touchscreen serves as the command center for navigation and audio. Depending on the trim level, options include a panoramic moonroof, heated and ventilated front seats, and massaging seats. The system supports standard wireless Apple CarPlay® and Android Auto™ compatibility. The Toyota Sequoia offers seating for up to eight passengers across three rows, providing versatility for local drivers. A Closer Look at Toyota Sequoia Third-Row Seating For many families, third-row seating is the deciding factor. The Toyota Sequoia third-row seating features standard power-folding capability across all trims, making it easy to configure the cabin. Access to the third row is straightforward because the second-row seats slide and tumble forward. Passengers can utilize adjustable headrests and sliding capabilities to maximize comfort. The setup ensures that passengers have a pleasant experience on longer journeys. Toyota Sequoia Cargo Space 2026: Room for Gear Passengers need plenty of space for luggage, and the Toyota Sequoia cargo space in 2026 delivers options. Behind the third row, the cargo volume ranges from 11.5 to 22.3 cubic feet depending on how far the sliding third row is adjusted. Folding the third row expands the area to 49 cubic feet. With all rear rows folded down, the Sequoia opens up to a maximum of 86.9 cubic feet of storage. The multi-level adjustable cargo shelf system helps organize items easily. Full-Size SUV Family Features Worth Knowing Beyond raw space, the 2026 Toyota Sequoia interior comes loaded with technology. Toyota Safety Sense 2.5 comes standard and includes a pre-collision system with pedestrian detection, lane departure alert, and automatic high beams. Available second-row captain's chairs reduce seating to seven but add individual comfort. Multiple USB ports are distributed throughout the cabin to keep devices charged. Tri-zone automatic climate control also comes standard to keep everyone comfortable. Is the 2026 Toyota Sequoia the Right Fit for Your Family? The 2026 Toyota Sequoia interior speaks directly to drivers who need space, comfort, and reliability. This full-size SUV provides practical solutions for daily commutes and weekend road trips. Visit Marthaler Toyota in Ashland, WI, to explore the current lineup of New Toyota Sequoia's for sale and find the trim level that fits your lifestyle.

A blue Toyota Grand Highlander SUV driving on a scenic road surrounded by mountains and trees

Why the 2026 Toyota Grand Highlander Is Perfect for Ashland, WI

The 2026 Toyota Grand Highlander is redefining what it means to be a family-friendly SUV. With its spacious interior, advanced technology, and versatile performance, this Toyota large SUV is perfect for everything from daily commutes to epic road trips. For drivers in Ashland, WI, the Grand Highlander offers the perfect balance of comfort and capability to handle both city streets and scenic Wisconsin highways. A Spacious Interior Designed for Families One of the standout features of the 2026 Toyota Grand Highlander is its impressive cargo space and seating capacity. This family-friendly SUV comfortably seats up to eight passengers, making it an excellent choice for larger families or those who frequently carpool. The flexible seating configurations allow you to adapt the interior to suit your needs, whether you're hauling sports gear or packing for a weekend getaway. Additionally, the Grand Highlander boasts ample cargo space behind the third row, ensuring that you never have to compromise between passengers and luggage. Whether you're heading out on a Toyota Grand Highlander road trip or simply running errands around Ashland, WI, this SUV has the room you need. Advanced Technology for Seamless Travel The 2026 Toyota Grand Highlander comes equipped with cutting-edge technology designed to make every journey more enjoyable. Its intuitive infotainment system includes a large touchscreen display, smartphone integration, and available Wi-Fi connectivity, ensuring that everyone stays entertained and connected on the go. Safety is also a top priority in this Toyota large SUV. The Grand Highlander features Toyota Safety Sense™, a suite of advanced driver-assistance technologies that include adaptive cruise control, lane-keeping assist, and pre-collision warning. These features provide peace of mind whether you're navigating busy streets in Ashland or cruising along Wisconsin's scenic routes. Performance Tailored for Road Trips When it comes to long-distance travel, the 2026 Toyota Grand Highlander truly shines. Its powerful yet efficient engine options deliver a smooth and responsive driving experience, while the available all-wheel drive ensures confident handling in all weather conditions—a must-have for Wisconsin winters. This SUV is also designed with road trips in mind, offering a quiet cabin and comfortable seating that make even the longest drives enjoyable. If you're searching for the best Toyota SUV for travel, the Grand Highlander's blend of performance and comfort makes it a top contender. Family-Friendly Features That Make Life Easier Toyota has gone above and beyond to ensure that the 2026 Grand Highlander meets the needs of modern families. Convenient features like hands-free power liftgate access and multiple USB charging ports cater to busy lifestyles, while tri-zone climate control keeps everyone comfortable no matter where they're seated. For families in Ashland, WI, these thoughtful touches make the Grand Highlander an invaluable companion for daily life and special occasions alike. Whether you're shuttling kids to school or embarking on a family adventure, this SUV has everything you need to make the journey stress-free. Ready to experience the 2026 Toyota Grand Highlander for yourself? Visit Marthaler Toyota of Ashland to explore this exceptional family-friendly SUV and see why it's perfect for your lifestyle in Wisconsin.

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