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All Toyota Dealer Ashland, WI Marthaler Toyota of Ashland Ashland Toyota Dealer Marthaler Toyota of Ashland Service New Toyota Technology Ashland Toyota Service Toyota SUVs in Ashland, WI 2026 Toyota SUV New Cars For Sale Ashland, WI Toyota Loan in Ashland, WI Toyota SUV Ashland, WI 2026 Toyota Hybrid SUVs Best 2026 Toyota SUV Toyota Finance in Ashland, WI Used SUVS Ashland, WI 2026 Toyota Grand Highlander Best 2026 SUV Toyota Lease in Ashland, WI 2026 Toyota Grand Highlander Hybrid Ashland, WI Used Toyota SUVS Ashland, WI Used Trucks For Sale Ashland, WI Ashland Used Cars 2026 Toyota Family SUVs 2026 Toyota Highlander 2026 Toyota Tundra 2026 Toyota Tundra Ashland, WI Best 2026 Trucks New Toyota Grand Highlander New Toyota Trucks Ashland, WI 2026 Off-Roading SUV 2026 Toyota Grand Highlander Hybrid 2026 Toyota RAV4 Hybrid 2026 Toyota Safety Technology Auto Maintenance Ashland, WI Best 2026 Off-Roading Trucks New Toyota Safety Technology Toyota Grand Highlander Hybrid Ashland, WI Toyota Grand Highlander in Ashland, WI Toyota Maintenance Tips Toyota RAV4 Hybrid Ashland, WI Toyota Warranty 2026 Toyota Camry Ashland, WI 2026 Toyota Compact SUV 2026 Toyota Highlander Ashland, WI 2026 Toyota Hybrid 2026 Toyota Tacoma 3-Row SUV Ashland, WI Best 2026 Family SUVS Best 2026 Small Trucks new Toyota Tundra Ashland, WI Oil Change Ashland, WI Small Trucks Ashland, WI Tire Service Ashland, WI Toyota Accessories Toyota Camry Ashland, WI Toyota Highlander Ashland, WI Toyota Oil Change Toyota RAV4 Ashland, WI Toyota Tacoma Ashland, WI Toyota Oil Change Ashland, WI 2026 Toyota 3-Row SUV 2026 Toyota 4Runner 2026 Toyota Camry 2026 Toyota EVs 2026 Toyota Land Cruiser Trim Levels 2026 Toyota Prius 2026 Toyota Prius Ashland, WI 2026 Toyota Tacoma Ashland, WI 2026 Toyota Tech 2026 Toyota Tundra interior Best 2026 Family Van Cabin Air Filter Certified Preowned Toyota Ashland, WI Compact SUV Ashland, WI EV and Hybrid Vehicles In Ashland, WI How to connect your Toyota to your Apple Car Play How to connect your Toyota to your iPhone New Tires Ashland, WI New Toyota 3-Row SUV New Toyota 3-Row SUV Ashland, WI New Toyota Lease Deals Ashland, WI Tire Shop Ashland, WI Toyota 4Runner Ashland, WI Toyota cabin air filter replacement Toyota EV Ashland, WI Toyota Highlander in Ashland, WI Toyota Safety Technology Toyota Safety Technology Ashland, WI Toyota Tires Ashland, WI Toyota Winterization Ashland, WI Toyota Oil Toyota Tundra Finance Used Truck in Ashland, WI 2026 fuel efficient Toyota 2026 Mini Van 2026 Toyota 4Runner Ashland, WI 2026 Toyota 4Runner Redesign 2026 Toyota Crown 2026 Toyota Land Cruiser 2026 Toyota Land Cruiser Ashland, WI 2026 Toyota Sequoia 2026 Toyota Sequoia Ashland 2026 Toyota Sequoia Interior 2026 Toyota Sequoia Seating 2026 Toyota Sienna 2026 Toyota Tacoma TRD Sport 2026 Toyota Tacoma Trim Levels 2026 Toyota Van 2026 Toyota Warranty Ashland WI Ashland, WI Winter Auto Body Shop Ashland, WI Best 2026 Toyota SUVs for Back-to-School Season fuel-efficient cars Ashland, WI Minivan Ashland, WI Reliable Used Truck in Ashland, WI Toyota Accessories Ashland, WI Toyota AWD Toyota CPO Ashland, WI Toyota CPO Benefits Toyota Genuine Accessories Toyota Genuine Accessories Ashland, WI Toyota Hybrid Ashland, WI Toyota Land Cruiser Ashland, WI Toyota Oil Pressure Ashland, WI Toyota Oil Pressure Check Toyota Parts Ashland, WI Toyota Safety Sense Toyota Sienna Ashland, WI Toyota Tundra Finance Ashland, WI Toyota Tundra Lease Ashland, WI Toyota Tundra Loan Ashland, WI Toyota Tundra Loan VS. Lease Toyota Winterization Tips Used Truck in Ashland 2027 Toyota Land Cruiser Toyota Compact SUVs
a family enjoying road trip

Preparing Your 2026 Toyota for Summer Road Trips: AC, Tires, and Fluids

Summer road trips provide a great reason to own a reliable vehicle. Your 2026 Toyota is built to handle the journey. Before hitting the open road, regular summer maintenance keeps you comfortable and safe from start to finish. You might plan a quick weekend getaway or a long cross-country drive. Either way, these key areas deserve your attention before leaving the driveway. For expert advice and service, reach out to the team at Marthaler Toyota of Ashland in Ashland, WI, to ensure your vehicle is completely ready for the season. Why Summer Prep Matters for Your 2026 Toyota Warm weather places unique demands on your vehicle. Rising temperatures affect everything from engine components to tire pressure. Skipping a pre-trip check can turn a minor issue into a major inconvenience. Taking time for summer maintenance helps avoid breakdowns and keeps your vehicle performing flawlessly. Drivers know how quickly conditions change, making preparation vital when road trips appear on the calendar. Checking Your Air Conditioning System A struggling AC system makes a summer drive miserable. Have a technician inspect your air conditioning before your first long trip to confirm it cools efficiently and holds the proper refrigerant level. Weak or warm airflow often signals a refrigerant leak or a worn compressor. You should also check the cabin air filter. A clogged filter reduces airflow and forces the system to work harder. Proper vehicle care means fixing these issues before temperatures peak. Inspecting Your Tires for Summer Driving Tires serve as your vehicle's only contact with the road. They require serious attention before any trip. Hot pavement increases tire pressure. Improperly inflated tires negatively affect handling, fuel efficiency, and tread wear. Verify that all four tires and the spare are inflated to the levels listed in your owner's manual. Inspect the tread depth and look for uneven wear patterns pointing to a potential alignment issue. Regular tire rotation remains a straightforward way to extend tire lifespan. Topping Off and Replacing Key Fluids Fluids act as the lifeblood of your vehicle. Summer heat accelerates their degradation and evaporation. Coolant regulates engine temperature and prevents overheating during long, warm drives. Fill the coolant reservoir to the proper level with the correct seasonal mixture ratio. Check your engine oil, brake fluid, power steering fluid, and windshield washer fluid before heading out. Staying current on these checks helps your engine run efficiently under high heat loads. Scheduling a Pre-Trip Service Appointment Bringing your 2026 Toyota in for a professional inspection ensures it is truly road-trip ready. A certified technician catches issues easily missed on a visual walkthrough, such as worn brake pads, a weak battery, or hose leaks. Expert vehicle care is available right in your community to provide a thorough inspection before you load up the car. Get Your 2026 Toyota Ready for the Road This Summer Summer driving should center on making memories rather than managing unexpected repairs. A proactive approach to your 2026 Toyota summer maintenance covers your AC, tires, and fluids to set you up for a safer season on the road. The professional team at Marthaler Toyota of Ashland in Ashland, WI, stands ready to assist you. You can easily book a service appointment through our online portal to get started. Your next great road trip awaits, and a well-maintained vehicle will take you there safely.

2025 Toyota 4Runner parked in front of mountain cabin with children and dog nearby

2026 Toyota 4Runner Redesign: What's New and Why Off-Road Drivers Are Excited

The 2026 Toyota 4Runner redesign stands as one of the most anticipated updates in the SUV segment. For trail enthusiasts who need a capable, dependable vehicle for the long haul, the new 4Runner brings meaningful updates to local drivers at your Ashland, WI dealership. From updated powertrain choices to a more refined interior, this generation marks a significant step forward for one of Toyota's most beloved nameplates. Contact us today to check availability and schedule a test drive. What Changed With the 2026 Toyota 4Runner Redesign The 2026 Toyota 4Runner redesign represents a thorough rethinking of modern off-road capability. Toyota improved ride comfort without sacrificing the rugged frame that drivers value. The exterior design takes on a bolder, more structured stance, with sharper lines and an aggressive front fascia that signals serious intent before leaving the pavement. Inside, the cabin receives a noticeable upgrade in materials, layout, and technology. Soft-touch surfaces, improved storage solutions, and a driver-focused cockpit make the 2026 4Runner feel premium while keeping things practical. New 2026 Toyota 4Runner Features 2026: Technology and Interior Upgrades The updated infotainment system anchors the new interior features. An available 14" touchscreen display takes center stage on the dashboard, offering intuitive controls, wireless Apple CarPlay® and Android Auto® connectivity, and swift responsiveness. The digital gauge cluster gives drivers easy access to key vehicle data, navigation, and off-road metrics in one clear view. Toyota Safety Sense 3.0 comes standard across all trims, bringing features like a pre-collision system, lane departure alert, and automatic high beams. Local drivers who navigate a mix of city roads and remote trails gain a genuine advantage from this extra layer of safety technology. Toyota Off-Road SUV Updates That Matter Most The engineering updates on the 2026 Toyota 4Runner go well beyond appearance. The suspension system features a new multi-link rear setup to better absorb rough terrain while maintaining composure on the highway. Multi-Terrain Select and CRAWL Control remain part of the off-road toolkit, giving drivers precise control when conditions get technical. Higher trims bring dedicated off-road hardware, including upgraded dampers, locking differentials, and all-terrain tires. An available Stabilizer Disconnect Mechanism increases suspension articulation at the push of a button. These updates make the new 4Runner a more capable machine straight from the factory. 2026 Toyota 4Runner Hybrid: A New Way to Go Off the Grid The i-FORCE MAX hybrid option introduces a potent powertrain to the lineup. Pairing a 2.4 L turbocharged engine with an electric motor, the hybrid system delivers 326 horsepower and 465 lb-ft of torque. This low-end torque improves crawling ability on steep grades and provides more controlled descents. The hybrid system also brings improved efficiency for everyday driving, making it an excellent choice for a daily driver between trail runs. It provides enhanced performance and better fuel economy simultaneously. Trim Levels and Who the 2026 Toyota 4Runner Redesign Is Built For The 2026 lineup offers nine distinct trim levels to match different priorities. Entry-level trims give buyers a capable and well-equipped starting point, while the Limited and Platinum grades layer on luxury touches like premium audio and advanced driver-assistance features. The TRD Pro and the new Trailhunter trims remain the top choices for serious overlanding enthusiasts who want purpose-built capability right from the showroom floor. Every 4Runner in the lineup utilizes the TNGA-F body-on-frame global platform, securing the legendary durability and long-term reliability that Toyota delivers. Come See the 2026 Toyota 4Runner Redesign in Ashland, WI Experience what all the excitement is about firsthand by visiting your local Ashland, WI dealership today. Drivers have access to the full 4Runner lineup, including the standard i-FORCE turbocharged models and the high-performance i-FORCE MAX hybrid trims. Stop in to explore the rugged new options, speak with our team, and take a test drive.

2025 Toyota 4Runner parked in front of mountain cabin with children and dog nearby

2026 Toyota 4Runner Redesign: What's New and Why Off-Road Drivers Are Excited

The 2026 Toyota 4Runner redesign stands as one of the most anticipated updates in the SUV segment. For trail enthusiasts who need a capable, dependable vehicle for the long haul, the new 4Runner brings meaningful updates to local drivers at your Ashland, WI dealership. From updated powertrain choices to a more refined interior, this generation marks a significant step forward for one of Toyota's most beloved nameplates. Contact us today to check availability and schedule a test drive. What Changed With the 2026 Toyota 4Runner Redesign The 2026 Toyota 4Runner redesign represents a thorough rethinking of modern off-road capability. Toyota improved ride comfort without sacrificing the rugged frame that drivers value. The exterior design takes on a bolder, more structured stance, with sharper lines and an aggressive front fascia that signals serious intent before leaving the pavement. Inside, the cabin receives a noticeable upgrade in materials, layout, and technology. Soft-touch surfaces, improved storage solutions, and a driver-focused cockpit make the 2026 4Runner feel premium while keeping things practical. New 2026 Toyota 4Runner Features 2026: Technology and Interior Upgrades The updated infotainment system anchors the new interior features. An available 14" touchscreen display takes center stage on the dashboard, offering intuitive controls, wireless Apple CarPlay® and Android Auto® connectivity, and swift responsiveness. The digital gauge cluster gives drivers easy access to key vehicle data, navigation, and off-road metrics in one clear view. Toyota Safety Sense 3.0 comes standard across all trims, bringing features like a pre-collision system, lane departure alert, and automatic high beams. Local drivers who navigate a mix of city roads and remote trails gain a genuine advantage from this extra layer of safety technology. Toyota Off-Road SUV Updates That Matter Most The engineering updates on the 2026 Toyota 4Runner go well beyond appearance. The suspension system features a new multi-link rear setup to better absorb rough terrain while maintaining composure on the highway. Multi-Terrain Select and CRAWL Control remain part of the off-road toolkit, giving drivers precise control when conditions get technical. Higher trims bring dedicated off-road hardware, including upgraded dampers, locking differentials, and all-terrain tires. An available Stabilizer Disconnect Mechanism increases suspension articulation at the push of a button. These updates make the new 4Runner a more capable machine straight from the factory. 2026 Toyota 4Runner Hybrid: A New Way to Go Off the Grid The i-FORCE MAX hybrid option introduces a potent powertrain to the lineup. Pairing a 2.4 L turbocharged engine with an electric motor, the hybrid system delivers 326 horsepower and 465 lb-ft of torque. This low-end torque improves crawling ability on steep grades and provides more controlled descents. The hybrid system also brings improved efficiency for everyday driving, making it an excellent choice for a daily driver between trail runs. It provides enhanced performance and better fuel economy simultaneously. Trim Levels and Who the 2026 Toyota 4Runner Redesign Is Built For The 2026 lineup offers nine distinct trim levels to match different priorities. Entry-level trims give buyers a capable and well-equipped starting point, while the Limited and Platinum grades layer on luxury touches like premium audio and advanced driver-assistance features. The TRD Pro and the new Trailhunter trims remain the top choices for serious overlanding enthusiasts who want purpose-built capability right from the showroom floor. Every 4Runner in the lineup utilizes the TNGA-F body-on-frame global platform, securing the legendary durability and long-term reliability that Toyota delivers. Come See the 2026 Toyota 4Runner Redesign in Ashland, WI Experience what all the excitement is about firsthand by visiting your local Ashland, WI dealership today. Drivers have access to the full 4Runner lineup, including the standard i-FORCE turbocharged models and the high-performance i-FORCE MAX hybrid trims. Stop in to explore the rugged new options, speak with our team, and take a test drive.

2026 Toyota Sequoia Interior & Third-Row Space: Is It the Right Family SUV for You?

If you are shopping for a full-size SUV that can handle a growing family, look at the 2026 Toyota Sequoia interior at Marthaler Toyota in Ashland, WI. From its cabin to its seating, this SUV is built to make every drive comfortable. Contact Marthaler Toyota today to schedule a test drive or learn more about available options. What to Expect From the 2026 Toyota Sequoia Interior The 2026 Toyota Sequoia interior provides a spacious cabin designed with everyday usability in mind. Premium materials are used throughout the layout. An 8" center touchscreen comes standard, while an available 14" touchscreen serves as the command center for navigation and audio. Depending on the trim level, options include a panoramic moonroof, heated and ventilated front seats, and massaging seats. The system supports standard wireless Apple CarPlay® and Android Auto™ compatibility. The Toyota Sequoia offers seating for up to eight passengers across three rows, providing versatility for local drivers. A Closer Look at Toyota Sequoia Third-Row Seating For many families, third-row seating is the deciding factor. The Toyota Sequoia third-row seating features standard power-folding capability across all trims, making it easy to configure the cabin. Access to the third row is straightforward because the second-row seats slide and tumble forward. Passengers can utilize adjustable headrests and sliding capabilities to maximize comfort. The setup ensures that passengers have a pleasant experience on longer journeys. Toyota Sequoia Cargo Space 2026: Room for Gear Passengers need plenty of space for luggage, and the Toyota Sequoia cargo space in 2026 delivers options. Behind the third row, the cargo volume ranges from 11.5 to 22.3 cubic feet depending on how far the sliding third row is adjusted. Folding the third row expands the area to 49 cubic feet. With all rear rows folded down, the Sequoia opens up to a maximum of 86.9 cubic feet of storage. The multi-level adjustable cargo shelf system helps organize items easily. Full-Size SUV Family Features Worth Knowing Beyond raw space, the 2026 Toyota Sequoia interior comes loaded with technology. Toyota Safety Sense 2.5 comes standard and includes a pre-collision system with pedestrian detection, lane departure alert, and automatic high beams. Available second-row captain's chairs reduce seating to seven but add individual comfort. Multiple USB ports are distributed throughout the cabin to keep devices charged. Tri-zone automatic climate control also comes standard to keep everyone comfortable. Is the 2026 Toyota Sequoia the Right Fit for Your Family? The 2026 Toyota Sequoia interior speaks directly to drivers who need space, comfort, and reliability. This full-size SUV provides practical solutions for daily commutes and weekend road trips. Visit Marthaler Toyota in Ashland, WI, to explore the current lineup of New Toyota Sequoia's for sale and find the trim level that fits your lifestyle.

2026 Toyota Sequoia Interior & Third-Row Space: Is It the Right Family SUV for You?

If you are shopping for a full-size SUV that can handle a growing family, look at the 2026 Toyota Sequoia interior at Marthaler Toyota in Ashland, WI. From its cabin to its seating, this SUV is built to make every drive comfortable. Contact Marthaler Toyota today to schedule a test drive or learn more about available options. What to Expect From the 2026 Toyota Sequoia Interior The 2026 Toyota Sequoia interior provides a spacious cabin designed with everyday usability in mind. Premium materials are used throughout the layout. An 8" center touchscreen comes standard, while an available 14" touchscreen serves as the command center for navigation and audio. Depending on the trim level, options include a panoramic moonroof, heated and ventilated front seats, and massaging seats. The system supports standard wireless Apple CarPlay® and Android Auto™ compatibility. The Toyota Sequoia offers seating for up to eight passengers across three rows, providing versatility for local drivers. A Closer Look at Toyota Sequoia Third-Row Seating For many families, third-row seating is the deciding factor. The Toyota Sequoia third-row seating features standard power-folding capability across all trims, making it easy to configure the cabin. Access to the third row is straightforward because the second-row seats slide and tumble forward. Passengers can utilize adjustable headrests and sliding capabilities to maximize comfort. The setup ensures that passengers have a pleasant experience on longer journeys. Toyota Sequoia Cargo Space 2026: Room for Gear Passengers need plenty of space for luggage, and the Toyota Sequoia cargo space in 2026 delivers options. Behind the third row, the cargo volume ranges from 11.5 to 22.3 cubic feet depending on how far the sliding third row is adjusted. Folding the third row expands the area to 49 cubic feet. With all rear rows folded down, the Sequoia opens up to a maximum of 86.9 cubic feet of storage. The multi-level adjustable cargo shelf system helps organize items easily. Full-Size SUV Family Features Worth Knowing Beyond raw space, the 2026 Toyota Sequoia interior comes loaded with technology. Toyota Safety Sense 2.5 comes standard and includes a pre-collision system with pedestrian detection, lane departure alert, and automatic high beams. Available second-row captain's chairs reduce seating to seven but add individual comfort. Multiple USB ports are distributed throughout the cabin to keep devices charged. Tri-zone automatic climate control also comes standard to keep everyone comfortable. Is the 2026 Toyota Sequoia the Right Fit for Your Family? The 2026 Toyota Sequoia interior speaks directly to drivers who need space, comfort, and reliability. This full-size SUV provides practical solutions for daily commutes and weekend road trips. Visit Marthaler Toyota in Ashland, WI, to explore the current lineup of New Toyota Sequoia's for sale and find the trim level that fits your lifestyle.

2025 Toyota Vehicle front view driving in city street

Best 2026 Fuel Efficient Toyota Models Worth Knowing About

Why Fuel Efficiency Matters More Than Ever If you watch gas prices fluctuate at the pump, you are not alone. Fuel efficiency remains a top priority for car shoppers, and Toyota builds a lineup that rises to that challenge. Choosing one of the best 2026 fuel efficient Toyota models makes a real difference in your monthly budget. Contact Marthaler Toyota of Ashland in Ashland, WI, to explore your efficient driving options today. Toyota's commitment to hybrid and electrified technology means drivers have many choices to stretch every gallon. From sedans to SUVs to full-size trucks, the 2026 Toyota lineup offers options for nearly every lifestyle without forcing you to sacrifice performance or practicality. The 2026 Toyota Camry: A Sedan That Goes the Distance The 2026 Toyota Camry stands out as a clear frontrunner among fuel-efficient sedans. Now exclusively offered as a hybrid, the Camry blends a sophisticated powertrain with a comfortable, refined interior. The 2026 Toyota Camry hybrid system pairs a 2.5L four-cylinder engine with an electric motor, delivering smooth acceleration and impressive fuel savings. For drivers looking to cut costs without giving up everyday comfort, the Camry is a compelling choice. Standard wireless Apple CarPlay® and Android Auto® keep you connected seamlessly. The 2026 Toyota Grand Highlander Hybrid: Big Space, Smart Efficiency Families who need room for passengers and cargo do not have to compromise on efficiency. The 2026 Toyota Grand Highlander Hybrid is a top choice in the three-row SUV segment, offering a spacious interior without a heavy fuel penalty. Powered by a hybrid powertrain that delivers strong output alongside meaningful fuel savings, the 2026 Toyota Grand Highlander Hybrid handles school runs and weekend trips easily. It makes the fuel-efficient choice feel like the obvious one. The 2026 Toyota Tundra: A Truck That Takes Efficiency Seriously Full-size trucks are changing the efficiency conversation. Available with a twin-turbocharged V6 engine featuring Toyota's i-FORCE MAX hybrid technology, the 2026 Toyota Tundra combines genuine towing capability with a highly efficient powertrain. For drivers who need a truck for work or recreation but want to save at the pump, the 2026 Toyota Tundra offers a thoughtful balance. An available 14" touchscreen provides an intuitive interface for navigation and entertainment. Toyota's Electrified Family: Looking Beyond the Hybrid Badge Toyota expands its all-electric and plug-in hybrid offerings, giving buyers more ways to find the best fuel economy for their needs. From plug-in hybrids that run on electricity for shorter trips to fully battery-electric models, the electrified lineup grows in meaningful ways. Whether your priority is reducing fuel costs or embracing newer technology, there is an electrified Toyota worth exploring. View Inventory and Schedule a Test Drive Today in Ashland, WI The 2026 Toyota lineup makes it easier than ever to find a vehicle that works hard for your wallet without cutting corners on capability. Whether the 2026 Toyota Camry, Grand Highlander Hybrid, Tundra, or an electrified model catches your eye, these vehicles deliver real value. If you are ready to find the right fit for your lifestyle, Marthaler Toyota of Ashland in Ashland, WI, is here to help. Visit our Toyota dealership in Ashland, WI, to browse Fuel-efficient car inventory, explore current offers, and take the next step toward a smarter drive.

2025 Toyota Vehicle front view driving in city street

Best 2026 Fuel Efficient Toyota Models Worth Knowing About

Why Fuel Efficiency Matters More Than Ever If you watch gas prices fluctuate at the pump, you are not alone. Fuel efficiency remains a top priority for car shoppers, and Toyota builds a lineup that rises to that challenge. Choosing one of the best 2026 fuel efficient Toyota models makes a real difference in your monthly budget. Contact Marthaler Toyota of Ashland in Ashland, WI, to explore your efficient driving options today. Toyota's commitment to hybrid and electrified technology means drivers have many choices to stretch every gallon. From sedans to SUVs to full-size trucks, the 2026 Toyota lineup offers options for nearly every lifestyle without forcing you to sacrifice performance or practicality. The 2026 Toyota Camry: A Sedan That Goes the Distance The 2026 Toyota Camry stands out as a clear frontrunner among fuel-efficient sedans. Now exclusively offered as a hybrid, the Camry blends a sophisticated powertrain with a comfortable, refined interior. The 2026 Toyota Camry hybrid system pairs a 2.5L four-cylinder engine with an electric motor, delivering smooth acceleration and impressive fuel savings. For drivers looking to cut costs without giving up everyday comfort, the Camry is a compelling choice. Standard wireless Apple CarPlay® and Android Auto® keep you connected seamlessly. The 2026 Toyota Grand Highlander Hybrid: Big Space, Smart Efficiency Families who need room for passengers and cargo do not have to compromise on efficiency. The 2026 Toyota Grand Highlander Hybrid is a top choice in the three-row SUV segment, offering a spacious interior without a heavy fuel penalty. Powered by a hybrid powertrain that delivers strong output alongside meaningful fuel savings, the 2026 Toyota Grand Highlander Hybrid handles school runs and weekend trips easily. It makes the fuel-efficient choice feel like the obvious one. The 2026 Toyota Tundra: A Truck That Takes Efficiency Seriously Full-size trucks are changing the efficiency conversation. Available with a twin-turbocharged V6 engine featuring Toyota's i-FORCE MAX hybrid technology, the 2026 Toyota Tundra combines genuine towing capability with a highly efficient powertrain. For drivers who need a truck for work or recreation but want to save at the pump, the 2026 Toyota Tundra offers a thoughtful balance. An available 14" touchscreen provides an intuitive interface for navigation and entertainment. Toyota's Electrified Family: Looking Beyond the Hybrid Badge Toyota expands its all-electric and plug-in hybrid offerings, giving buyers more ways to find the best fuel economy for their needs. From plug-in hybrids that run on electricity for shorter trips to fully battery-electric models, the electrified lineup grows in meaningful ways. Whether your priority is reducing fuel costs or embracing newer technology, there is an electrified Toyota worth exploring. View Inventory and Schedule a Test Drive Today in Ashland, WI The 2026 Toyota lineup makes it easier than ever to find a vehicle that works hard for your wallet without cutting corners on capability. Whether the 2026 Toyota Camry, Grand Highlander Hybrid, Tundra, or an electrified model catches your eye, these vehicles deliver real value. If you are ready to find the right fit for your lifestyle, Marthaler Toyota of Ashland in Ashland, WI, is here to help. Visit our Toyota dealership in Ashland, WI, to browse Fuel-efficient car inventory, explore current offers, and take the next step toward a smarter drive.

A gray Toyota SUV driving on a winding road through a dense forest.

2026 Toyota Compact SUVs: Which One Is Right for You?

When it comes to versatility, efficiency, and style, the 2026 Toyota compact SUVs lineup offers something for everyone. Whether you're navigating city streets or planning a weekend getaway in Ashland, WI, these vehicles are designed to meet your needs. But with options like the Toyota Corolla Cross and Toyota RAV4, how do you choose the right one? Let’s dive into the details to help you make an informed decision. What Makes 2026 Toyota Compact SUVs Stand Out? Toyota has long been a leader in the compact SUV market, and the 2026 lineup continues this tradition with cutting-edge technology, fuel efficiency, and advanced safety features. Toyota Compact SUVs like the Toyota Corolla Cross and Toyota RAV4 offer the perfect balance of size and capability, making them ideal for families, commuters, and adventurers alike. The 2026 Toyota SUVs also come equipped with Toyota Safety Sense™, a suite of driver-assist features that includes pre-collision systems, lane departure alerts, and adaptive cruise control. Whether you're driving through Ashland's snowy winters or enjoying a summer road trip, these features provide peace of mind on every journey. Corolla Cross vs RAV4: A Compact SUV Comparison When comparing the Toyota Corolla Cross vs Toyota RAV4, it’s clear that each model has its unique strengths. The Corolla Cross is perfect for those seeking a smaller footprint without sacrificing interior comfort. Its efficient powertrain and nimble handling make it an excellent choice for city driving or tight parking spaces. On the other hand, the RAV4 offers more cargo space and a slightly more powerful engine, making it better suited for families or those who frequently haul gear. With available all-wheel drive and off-road-ready trims, the RAV4 is also a great option for outdoor enthusiasts exploring Wisconsin's scenic trails. The Toyota Highlander 2026: A Step Beyond Compact While compact SUVs dominate the conversation, it’s worth mentioning the Toyota Highlander 2026 for those who need a bit more space. As a midsize SUV, the Highlander offers three rows of seating and ample cargo capacity, making it ideal for larger families or those who frequently travel with passengers. It’s a great alternative if you find compact options like the Corolla Cross or RAV4 too limiting. The Highlander also features an all-electric variant for 2026, showcasing Toyota's commitment to sustainability. This model combines eco-friendly performance with the practicality and reliability that Toyota is known for. Why Choose a Compact SUV in Wisconsin? Compact SUVs are particularly well-suited for drivers in Wisconsin. Their smaller size makes them easy to maneuver through urban areas like Ashland while still offering enough ground clearance to handle snowy or uneven roads. Additionally, their fuel efficiency helps keep costs down during long commutes or road trips. The 2026 Toyota small SUVs lineup provides a range of options to fit your lifestyle. Whether you prioritize fuel economy, interior space, or advanced technology, there’s a model that meets your needs. Find Your Perfect 2026 Toyota Compact SUV in Ashland, WI At Marthaler Toyota of Ashland, we’re here to help you explore the best 2026 small SUVs that Toyota has to offer. From the versatile Corolla Cross to the adventurous RAV4, our team can guide you through every feature and option to ensure you find the perfect fit.

A gray Toyota SUV driving on a winding road through a dense forest.

2026 Toyota Compact SUVs: Which One Is Right for You?

When it comes to versatility, efficiency, and style, the 2026 Toyota compact SUVs lineup offers something for everyone. Whether you're navigating city streets or planning a weekend getaway in Ashland, WI, these vehicles are designed to meet your needs. But with options like the Toyota Corolla Cross and Toyota RAV4, how do you choose the right one? Let’s dive into the details to help you make an informed decision. What Makes 2026 Toyota Compact SUVs Stand Out? Toyota has long been a leader in the compact SUV market, and the 2026 lineup continues this tradition with cutting-edge technology, fuel efficiency, and advanced safety features. Toyota Compact SUVs like the Toyota Corolla Cross and Toyota RAV4 offer the perfect balance of size and capability, making them ideal for families, commuters, and adventurers alike. The 2026 Toyota SUVs also come equipped with Toyota Safety Sense™, a suite of driver-assist features that includes pre-collision systems, lane departure alerts, and adaptive cruise control. Whether you're driving through Ashland's snowy winters or enjoying a summer road trip, these features provide peace of mind on every journey. Corolla Cross vs RAV4: A Compact SUV Comparison When comparing the Toyota Corolla Cross vs Toyota RAV4, it’s clear that each model has its unique strengths. The Corolla Cross is perfect for those seeking a smaller footprint without sacrificing interior comfort. Its efficient powertrain and nimble handling make it an excellent choice for city driving or tight parking spaces. On the other hand, the RAV4 offers more cargo space and a slightly more powerful engine, making it better suited for families or those who frequently haul gear. With available all-wheel drive and off-road-ready trims, the RAV4 is also a great option for outdoor enthusiasts exploring Wisconsin's scenic trails. The Toyota Highlander 2026: A Step Beyond Compact While compact SUVs dominate the conversation, it’s worth mentioning the Toyota Highlander 2026 for those who need a bit more space. As a midsize SUV, the Highlander offers three rows of seating and ample cargo capacity, making it ideal for larger families or those who frequently travel with passengers. It’s a great alternative if you find compact options like the Corolla Cross or RAV4 too limiting. The Highlander also features an all-electric variant for 2026, showcasing Toyota's commitment to sustainability. This model combines eco-friendly performance with the practicality and reliability that Toyota is known for. Why Choose a Compact SUV in Wisconsin? Compact SUVs are particularly well-suited for drivers in Wisconsin. Their smaller size makes them easy to maneuver through urban areas like Ashland while still offering enough ground clearance to handle snowy or uneven roads. Additionally, their fuel efficiency helps keep costs down during long commutes or road trips. The 2026 Toyota small SUVs lineup provides a range of options to fit your lifestyle. Whether you prioritize fuel economy, interior space, or advanced technology, there’s a model that meets your needs. Find Your Perfect 2026 Toyota Compact SUV in Ashland, WI At Marthaler Toyota of Ashland, we’re here to help you explore the best 2026 small SUVs that Toyota has to offer. From the versatile Corolla Cross to the adventurous RAV4, our team can guide you through every feature and option to ensure you find the perfect fit.

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Leasing a 2026 Toyota: Why It Makes Sense for Ashland Drivers

Leasing has become a thoughtful alternative to traditional ownership, particularly for drivers who value modern design, current technology, and flexibility. For those considering a 2026 Toyota in Ashland, WI, leasing offers a way to enjoy the brand’s latest engineering and refinement without the long-term obligations that come with buying outright. Rather than focusing solely on cost, leasing reframes the relationship between driver and vehicle. It emphasizes use, experience, and renewal—an approach that aligns well with Toyota’s steady evolution in safety, efficiency, and design. A More Measured Approach to Cost One of the most immediate advantages of leasing a 2026 Toyota is financial balance. Monthly payments are typically lower than those associated with purchasing, and the initial commitment is often more manageable. This allows drivers to access higher trims or newer models while maintaining predictable expenses. Leasing also removes the uncertainty of depreciation. Instead of tracking resale value years down the line, drivers can simply return the vehicle at the end of the term and move forward. For Ashland drivers who prefer clarity and control, this structure feels refreshingly straightforward. Always in Step with Toyota’s Latest Thinking Toyota’s recent models place a strong emphasis on safety systems, intuitive interfaces, and efficient powertrains. Leasing ensures you’re always driving a vehicle that reflects the brand’s most current ideas—refinements in driver-assistance technology, updated infotainment layouts, and subtle improvements in comfort and efficiency. Models such as the 2026 RAV4 or Highlander demonstrate how Toyota continues to refine familiar forms rather than reinvent them abruptly. Leasing allows drivers to experience these updates as they arrive, staying in step with Toyota’s design and engineering progression. Flexible Terms That Fit Real Life Leasing is inherently adaptable. With 2026 Toyota leasing options available at Marthaler Toyota of Ashland, drivers can choose terms that reflect how they actually drive—shorter leases for those who enjoy frequent change, or longer ones for those who prefer continuity. Mileage options can also be tailored, making leasing suitable for drivers who primarily stay local as well as those who venture beyond Ashland for longer trips. And if a vehicle proves to be the right long-term companion, purchasing it at the end of the lease remains an option. Local Lease Opportunities in Ashland Marthaler Toyota of Ashland offers lease programs designed to make Toyota’s lineup more accessible. Incentives for recent graduates, military members, and returning customers help reduce barriers, while model-specific offers provide additional flexibility. From versatile SUVs to capable trucks, these lease options are structured to support a wide range of needs without overcomplication—an approach that mirrors Toyota’s own philosophy. Explore Toyota Leasing in Ashland, WI Leasing a 2026 Toyota offers a balanced, contemporary way to drive—one that prioritizes flexibility, thoughtful design, and access to the latest technology. For drivers in Ashland, WI, it’s an opportunity to enjoy Toyota’s newest models on terms that feel considered rather than restrictive. Visit Marthaler Toyota of Ashland to explore current lease options and discover which 2026 Toyota best fits the way you drive today—and how you plan to drive next.

auto finance 2 (3)

Leasing a 2026 Toyota: Why It Makes Sense for Ashland Drivers

Leasing has become a thoughtful alternative to traditional ownership, particularly for drivers who value modern design, current technology, and flexibility. For those considering a 2026 Toyota in Ashland, WI, leasing offers a way to enjoy the brand’s latest engineering and refinement without the long-term obligations that come with buying outright. Rather than focusing solely on cost, leasing reframes the relationship between driver and vehicle. It emphasizes use, experience, and renewal—an approach that aligns well with Toyota’s steady evolution in safety, efficiency, and design. A More Measured Approach to Cost One of the most immediate advantages of leasing a 2026 Toyota is financial balance. Monthly payments are typically lower than those associated with purchasing, and the initial commitment is often more manageable. This allows drivers to access higher trims or newer models while maintaining predictable expenses. Leasing also removes the uncertainty of depreciation. Instead of tracking resale value years down the line, drivers can simply return the vehicle at the end of the term and move forward. For Ashland drivers who prefer clarity and control, this structure feels refreshingly straightforward. Always in Step with Toyota’s Latest Thinking Toyota’s recent models place a strong emphasis on safety systems, intuitive interfaces, and efficient powertrains. Leasing ensures you’re always driving a vehicle that reflects the brand’s most current ideas—refinements in driver-assistance technology, updated infotainment layouts, and subtle improvements in comfort and efficiency. Models such as the 2026 RAV4 or Highlander demonstrate how Toyota continues to refine familiar forms rather than reinvent them abruptly. Leasing allows drivers to experience these updates as they arrive, staying in step with Toyota’s design and engineering progression. Flexible Terms That Fit Real Life Leasing is inherently adaptable. With 2026 Toyota leasing options available at Marthaler Toyota of Ashland, drivers can choose terms that reflect how they actually drive—shorter leases for those who enjoy frequent change, or longer ones for those who prefer continuity. Mileage options can also be tailored, making leasing suitable for drivers who primarily stay local as well as those who venture beyond Ashland for longer trips. And if a vehicle proves to be the right long-term companion, purchasing it at the end of the lease remains an option. Local Lease Opportunities in Ashland Marthaler Toyota of Ashland offers lease programs designed to make Toyota’s lineup more accessible. Incentives for recent graduates, military members, and returning customers help reduce barriers, while model-specific offers provide additional flexibility. From versatile SUVs to capable trucks, these lease options are structured to support a wide range of needs without overcomplication—an approach that mirrors Toyota’s own philosophy. Explore Toyota Leasing in Ashland, WI Leasing a 2026 Toyota offers a balanced, contemporary way to drive—one that prioritizes flexibility, thoughtful design, and access to the latest technology. For drivers in Ashland, WI, it’s an opportunity to enjoy Toyota’s newest models on terms that feel considered rather than restrictive. Visit Marthaler Toyota of Ashland to explore current lease options and discover which 2026 Toyota best fits the way you drive today—and how you plan to drive next.

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2026 Toyota Camry: A Precise Balance of Efficiency and Control

The 2026 Toyota Camry has quietly shifted from dependable default to something more deliberate: a midsize sedan engineered around hybrid efficiency yet tuned with a distinctly driver-aware edge. It looks sharper, responds more cleanly, and feels resolved in the way modern Toyotas increasingly do. For drivers in Ashland, WI, where conditions swing from dry summer pavement to winter-scarred surfaces, that blend of economy and composure carries real appeal. Hybrid Performance with Mechanical Clarity Camry’s standard hybrid system delivers up to 232 net combined hp while returning up to an EPA-estimated 51 MPG combined. The powertrain’s character is notably linear—electric assist filling torque gaps so acceleration feels immediate rather than staged. It is brisk without fuss, efficient without feeling compromised. Electronic On-Demand AWD adds rear-axle support when traction deteriorates, particularly useful in Wisconsin winters. The transition is subtle and unobtrusive; you sense stability rather than intervention. The overall effect is a sedan that maintains pace and confidence across varied surfaces without sacrificing its economy advantage. Exterior Form: Taut, Purposeful, Modern The 2026 Camry’s proportions lean lower and wider, with cleaner surfacing that reduces visual mass. Colors such as Dark Cosmos emphasize the body’s sculpted planes, while trims like XSE and XLE interpret the same shape differently—one more athletic, the other more restrained. Nightshade Edition adds contrast through black exterior elements, a gloss-black mesh grille, and satin-black wheels, sharpening the car’s stance without resorting to exaggeration. It feels considered rather than decorative. Interior Architecture: Clean Interfaces, Honest Materials Inside, Camry adopts a horizontal layout that organizes controls and displays logically across the dash. SofTex®-and-fabric seating in Nightshade combines durability with subtle texture, while aluminum sport pedals introduce a modest performance cue. Materials feel chosen for longevity as much as tactility—appropriate for a car expected to cover long distances year after year. The available 12.3-inch digital cluster and head-up display present information clearly and without visual clutter. It’s a cockpit designed for legibility at speed rather than spectacle at rest. Technology and Safety: Integrated Rather Than Intrusive Standard Blind Spot Monitor and available Traffic Jam Assist reinforce everyday usability in mixed traffic. The available JBL® audio system delivers clean, balanced sound, while Qi-compatible wireless charging and distributed USB ports support modern device habits without adding clutter. Toyota’s interface philosophy remains refreshingly straightforward: functions accessible, menus shallow, responses immediate. It supports driving rather than distracting from it. Efficiency with Broader Responsibility Camry’s hybrid architecture reduces fuel consumption and emissions without altering ownership practicality—no charging routines, no infrastructure dependence. It aligns with Toyota’s broader environmental initiatives while remaining entirely conventional to live with. For Ashland drivers covering varied distances and seasons, that pragmatic sustainability matters. Explore the 2026 Toyota Camry at Marthaler Toyota of Ashland The 2026 Toyota Camry demonstrates how efficiency, design clarity, and driver composure can coexist without compromise. Its qualities become most apparent on real roads, across distance and conditions. At Marthaler Toyota of Ashland, the 2026 Toyota Camry trims including XLE, XSE, and Nightshade are available to examine closely and compare in person—revealing a sedan that has evolved into something quietly, convincingly complete.

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