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The 2026 Toyota Camry has quietly shifted from dependable default to something more deliberate: a midsize sedan engineered around hybrid efficiency yet tuned with a distinctly driver-aware edge. It looks sharper, responds more cleanly, and feels resolved in the way modern Toyotas increasingly do. For drivers in Ashland, WI, where conditions swing from dry summer pavement to winter-scarred surfaces, that blend of economy and composure carries real appeal. Hybrid Performance with Mechanical Clarity Camry’s standard hybrid system delivers up to 232 net combined hp while returning up to an EPA-estimated 51 MPG combined. The powertrain’s character is notably linear—electric assist filling torque gaps so acceleration feels immediate rather than staged. It is brisk without fuss, efficient without feeling compromised. Electronic On-Demand AWD adds rear-axle support when traction deteriorates, particularly useful in Wisconsin winters. The transition is subtle and unobtrusive; you sense stability rather than intervention. The overall effect is a sedan that maintains pace and confidence across varied surfaces without sacrificing its economy advantage. Exterior Form: Taut, Purposeful, Modern The 2026 Camry’s proportions lean lower and wider, with cleaner surfacing that reduces visual mass. Colors such as Dark Cosmos emphasize the body’s sculpted planes, while trims like XSE and XLE interpret the same shape differently—one more athletic, the other more restrained. Nightshade Edition adds contrast through black exterior elements, a gloss-black mesh grille, and satin-black wheels, sharpening the car’s stance without resorting to exaggeration. It feels considered rather than decorative. Interior Architecture: Clean Interfaces, Honest Materials Inside, Camry adopts a horizontal layout that organizes controls and displays logically across the dash. SofTex®-and-fabric seating in Nightshade combines durability with subtle texture, while aluminum sport pedals introduce a modest performance cue. Materials feel chosen for longevity as much as tactility—appropriate for a car expected to cover long distances year after year. The available 12.3-inch digital cluster and head-up display present information clearly and without visual clutter. It’s a cockpit designed for legibility at speed rather than spectacle at rest. Technology and Safety: Integrated Rather Than Intrusive Standard Blind Spot Monitor and available Traffic Jam Assist reinforce everyday usability in mixed traffic. The available JBL® audio system delivers clean, balanced sound, while Qi-compatible wireless charging and distributed USB ports support modern device habits without adding clutter. Toyota’s interface philosophy remains refreshingly straightforward: functions accessible, menus shallow, responses immediate. It supports driving rather than distracting from it. Efficiency with Broader Responsibility Camry’s hybrid architecture reduces fuel consumption and emissions without altering ownership practicality—no charging routines, no infrastructure dependence. It aligns with Toyota’s broader environmental initiatives while remaining entirely conventional to live with. For Ashland drivers covering varied distances and seasons, that pragmatic sustainability matters. Explore the 2026 Toyota Camry at Marthaler Toyota of Ashland The 2026 Toyota Camry demonstrates how efficiency, design clarity, and driver composure can coexist without compromise. Its qualities become most apparent on real roads, across distance and conditions. At Marthaler Toyota of Ashland, the 2026 Toyota Camry trims including XLE, XSE, and Nightshade are available to examine closely and compare in person—revealing a sedan that has evolved into something quietly, convincingly complete.

The 2026 Toyota Land Cruiser has returned with the sort of squared-shouldered confidence that makes most modern SUVs look faintly apologetic. It doesn’t chase fashion. It doesn’t pretend to be a coupe. It is, quite unapologetically, a Land Cruiser—engineered to cross continents, climb geology, and then idle outside a café in Ashland, WI looking faintly amused by everything else in the parking lot. Hybrid Power That Feels Like Muscle At the core sits Toyota’s i-FORCE MAX hybrid system producing 326 hp and 465 lbs. ft. of torque. That might read like sensible electrified efficiency on paper. In reality, it feels like a diesel-esque shove delivered with electric immediacy—low-rpm torque that simply picks up two-and-a-half tons of SUV and moves it with serene authority. Full-time 4WD with an electronically controlled 2-speed transfer case remains standard, because Land Cruiser assumes you will eventually leave pavement. And when you do, there’s no drama—just traction, gearing, and progress. Off-Road Hardware That Means Business This is where the Land Cruiser remembers its surname. Multi-Terrain Select, Crawl Control, and locking differentials aren’t decorative menu items; they’re mechanical assurances. You point the nose toward rock, sand, mud, or snow, and the vehicle simply sorts itself out with the calm of something engineered for deserts rather than dealership forecourts. Ground clearance is generous, approach angles are honest, and the ladder-frame platform underneath still values durability over weight-saving cleverness. In short: it goes places most luxury SUVs would call roadside assistance from. Cabin: Utility Dressed as Luxury Inside, Toyota has resisted the urge to turn Land Cruiser into a nightclub. The cabin is refined, yes—premium materials, precise switchgear, and an available 12.3-inch touchscreen with wireless Apple CarPlay® and Android Auto™—but everything still feels wipe-clean practical. There’s space for passengers, space for gear, and the sort of upright visibility that makes threading trails or parking lots equally undramatic. Technology sits logically where you expect it, rather than hidden behind five layers of digital whimsy. It’s luxury for people who actually go places. Design: Purpose Before Posture The exterior is gloriously square, the grille unapologetically vertical, the stance planted and slightly pugilistic. LED lighting adds modern precision without softening the overall honesty of the shape. It looks exactly like what it is: a global expedition vehicle that has wandered into Wisconsin by accident and decided to stay. Experience the 2026 Land Cruiser at Marthaler Toyota of Ashland The 2026 Toyota Land Cruiser remains one of the rare SUVs that can credibly claim both luxury and legitimacy. It is comfortable, capable, and engineered with a seriousness most competitors abandoned years ago. At Marthaler Toyota of Ashland in Ashland, WI, the 2026 Toyota Land Cruiser can be explored up close—its stance, materials, and mechanical intent far clearer in person than in any brochure. Some vehicles promise adventure. This one assumes you’re already on it.

The 2026 Toyota Land Cruiser has returned with the sort of squared-shouldered confidence that makes most modern SUVs look faintly apologetic. It doesn’t chase fashion. It doesn’t pretend to be a coupe. It is, quite unapologetically, a Land Cruiser—engineered to cross continents, climb geology, and then idle outside a café in Ashland, WI looking faintly amused by everything else in the parking lot. Hybrid Power That Feels Like Muscle At the core sits Toyota’s i-FORCE MAX hybrid system producing 326 hp and 465 lbs. ft. of torque. That might read like sensible electrified efficiency on paper. In reality, it feels like a diesel-esque shove delivered with electric immediacy—low-rpm torque that simply picks up two-and-a-half tons of SUV and moves it with serene authority. Full-time 4WD with an electronically controlled 2-speed transfer case remains standard, because Land Cruiser assumes you will eventually leave pavement. And when you do, there’s no drama—just traction, gearing, and progress. Off-Road Hardware That Means Business This is where the Land Cruiser remembers its surname. Multi-Terrain Select, Crawl Control, and locking differentials aren’t decorative menu items; they’re mechanical assurances. You point the nose toward rock, sand, mud, or snow, and the vehicle simply sorts itself out with the calm of something engineered for deserts rather than dealership forecourts. Ground clearance is generous, approach angles are honest, and the ladder-frame platform underneath still values durability over weight-saving cleverness. In short: it goes places most luxury SUVs would call roadside assistance from. Cabin: Utility Dressed as Luxury Inside, Toyota has resisted the urge to turn Land Cruiser into a nightclub. The cabin is refined, yes—premium materials, precise switchgear, and an available 12.3-inch touchscreen with wireless Apple CarPlay® and Android Auto™—but everything still feels wipe-clean practical. There’s space for passengers, space for gear, and the sort of upright visibility that makes threading trails or parking lots equally undramatic. Technology sits logically where you expect it, rather than hidden behind five layers of digital whimsy. It’s luxury for people who actually go places. Design: Purpose Before Posture The exterior is gloriously square, the grille unapologetically vertical, the stance planted and slightly pugilistic. LED lighting adds modern precision without softening the overall honesty of the shape. It looks exactly like what it is: a global expedition vehicle that has wandered into Wisconsin by accident and decided to stay. Experience the 2026 Land Cruiser at Marthaler Toyota of Ashland The 2026 Toyota Land Cruiser remains one of the rare SUVs that can credibly claim both luxury and legitimacy. It is comfortable, capable, and engineered with a seriousness most competitors abandoned years ago. At Marthaler Toyota of Ashland in Ashland, WI, the 2026 Toyota Land Cruiser can be explored up close—its stance, materials, and mechanical intent far clearer in person than in any brochure. Some vehicles promise adventure. This one assumes you’re already on it.

Hybrid technology is no longer novel, but Toyota’s long-term commitment to it continues to pay dividends. In 2026, Toyota hybrids remain among the most convincing answers to modern driving demands: lower fuel use, reduced emissions, and real-world reliability without requiring a change in habits. For drivers in Ashland, WI, that balance matters just as much as outright innovation. Rather than chasing headline-grabbing gimmicks, Toyota has focused on refinement—making hybrid powertrains smoother, more efficient, and easier to live with year after year. The Engineering Advantage Behind Toyota Hybrids Toyota’s hybrid systems have always been defined by integration rather than complexity. The electric motor and gasoline engine work together seamlessly, with power delivery that feels natural rather than mechanical. In daily driving, the transition between electric and gas operation is largely imperceptible, which is exactly the point. Efficiency gains come not from aggressive driving modes or constant driver input, but from intelligent energy management. Regenerative braking quietly replenishes the battery in the background, while the system prioritizes electric operation at lower speeds. The result is reduced fuel consumption in real-world conditions—not just on paper. Sustainability Without Compromise Toyota’s approach to sustainability avoids extremes. The 2026 hybrid lineup reduces emissions and fuel use without relying on external charging infrastructure or demanding changes to driving routines. For drivers in Ashland who want to cut fuel costs and environmental impact without planning routes around charging stations, hybrids remain a practical solution. This philosophy also extends to long-term ownership. Toyota hybrids are engineered for durability, with battery systems designed to last the life of the vehicle under normal use. That reliability is a key reason Toyota hybrids continue to hold strong resale value. A Hybrid for Every Kind of Driver The strength of the 2026 Toyota hybrid lineup lies in its breadth. Models like the RAV4 Hybrid offer a capable, all-weather SUV with improved efficiency over its gas counterpart. The Highlander Hybrid brings three-row space and comfort while maintaining fuel economy that would have seemed improbable in a vehicle of its size not long ago. Meanwhile, the Corolla Hybrid remains one of the most efficient and approachable options in the segment. Each model uses the same underlying hybrid philosophy, adapted to different needs rather than re-engineered from scratch. Choosing the Right Hybrid in Ashland, WI At Marthaler Toyota of Ashland, drivers can explore the full range of Toyota hybrid options with guidance grounded in real use cases, not just specifications. The goal is finding the model that fits your driving patterns, climate conditions, and long-term expectations—not simply the one with the highest mileage figure. Discover Toyota Hybrids in Ashland The 2026 Toyota hybrid lineup proves that meaningful efficiency doesn’t require radical change. By refining a proven system rather than reinventing it, Toyota continues to deliver vehicles that make sense today and still will years down the road. For drivers in Ashland, WI looking for a dependable, fuel-efficient vehicle that fits seamlessly into everyday life, Toyota hybrids remain one of the most rational choices on the road. V isit Marthaler Toyota of Ashland to explore the eclectric and hybrid lineup and see which hybrid best aligns with how you drive.

Hybrid technology is no longer novel, but Toyota’s long-term commitment to it continues to pay dividends. In 2026, Toyota hybrids remain among the most convincing answers to modern driving demands: lower fuel use, reduced emissions, and real-world reliability without requiring a change in habits. For drivers in Ashland, WI, that balance matters just as much as outright innovation. Rather than chasing headline-grabbing gimmicks, Toyota has focused on refinement—making hybrid powertrains smoother, more efficient, and easier to live with year after year. The Engineering Advantage Behind Toyota Hybrids Toyota’s hybrid systems have always been defined by integration rather than complexity. The electric motor and gasoline engine work together seamlessly, with power delivery that feels natural rather than mechanical. In daily driving, the transition between electric and gas operation is largely imperceptible, which is exactly the point. Efficiency gains come not from aggressive driving modes or constant driver input, but from intelligent energy management. Regenerative braking quietly replenishes the battery in the background, while the system prioritizes electric operation at lower speeds. The result is reduced fuel consumption in real-world conditions—not just on paper. Sustainability Without Compromise Toyota’s approach to sustainability avoids extremes. The 2026 hybrid lineup reduces emissions and fuel use without relying on external charging infrastructure or demanding changes to driving routines. For drivers in Ashland who want to cut fuel costs and environmental impact without planning routes around charging stations, hybrids remain a practical solution. This philosophy also extends to long-term ownership. Toyota hybrids are engineered for durability, with battery systems designed to last the life of the vehicle under normal use. That reliability is a key reason Toyota hybrids continue to hold strong resale value. A Hybrid for Every Kind of Driver The strength of the 2026 Toyota hybrid lineup lies in its breadth. Models like the RAV4 Hybrid offer a capable, all-weather SUV with improved efficiency over its gas counterpart. The Highlander Hybrid brings three-row space and comfort while maintaining fuel economy that would have seemed improbable in a vehicle of its size not long ago. Meanwhile, the Corolla Hybrid remains one of the most efficient and approachable options in the segment. Each model uses the same underlying hybrid philosophy, adapted to different needs rather than re-engineered from scratch. Choosing the Right Hybrid in Ashland, WI At Marthaler Toyota of Ashland, drivers can explore the full range of Toyota hybrid options with guidance grounded in real use cases, not just specifications. The goal is finding the model that fits your driving patterns, climate conditions, and long-term expectations—not simply the one with the highest mileage figure. Discover Toyota Hybrids in Ashland The 2026 Toyota hybrid lineup proves that meaningful efficiency doesn’t require radical change. By refining a proven system rather than reinventing it, Toyota continues to deliver vehicles that make sense today and still will years down the road. For drivers in Ashland, WI looking for a dependable, fuel-efficient vehicle that fits seamlessly into everyday life, Toyota hybrids remain one of the most rational choices on the road. V isit Marthaler Toyota of Ashland to explore the eclectric and hybrid lineup and see which hybrid best aligns with how you drive.

The 2026 Toyota Tacoma arrives ready to prove, once again, why it’s one of the most trusted midsize pickups on the road. Tough, capable, and smarter than ever, the latest Tacoma is engineered for drivers who expect their truck to work hard during the week and play even harder on the weekend. For drivers in Ashland, Wisconsin, it delivers the kind of versatility that fits northern roads, backcountry trails, and everything in between. Toyota Tacoma Features Ashland Drivers Will Appreciate The 2026 Toyota Tacoma brings meaningful upgrades across performance, safety, and technology, making it one of the most well-rounded new Toyota trucks available in Ashland. Strong, Modern Powertrains: The available i-FORCE MAX hybrid powertrain delivers up to 326 hp and 465 lbs.-ft. of torque, giving the Tacoma confident acceleration and up to 6,500 lbs. of max towing capability. Advanced Safety Technology: Toyota Safety Sense™ comes standard, including features like Pre-Collision System and Lane Departure Alert to support safer daily driving and longer trips. Purpose-Built Interior: Inside the cabin, available upgrades include a heated leather-trimmed steering wheel, a 12.3-in. digital gauge cluster, and a large 14-in. audio multimedia display. The available 3D Multi-Terrain Monitor adds extra confidence when navigating tight trails or uneven terrain. These features make the Tacoma just as comfortable handling everyday driving around Ashland as it is tackling tougher terrain. Off-Road Capability That Defines the Tacoma Off-road performance has always been a Tacoma strength, and the 2026 model builds on that reputation. TRD trims are designed specifically for rugged use, featuring components like a TRD Pro aluminum front skid plate, available independent double-wishbone front suspension, and Multi-Terrain Select modes that help adapt the truck to changing surfaces. From forest service roads to remote campsites, the Tacoma is built to stay composed and capable far beyond paved limits. Why the 2026 Tacoma Continues to Stand Out in Ashland Among new Toyota trucks in Ashland, the 2026 Tacoma distinguishes itself through proven durability, modern engineering, and a design that still feels purpose-built. It’s a truck that balances long-term reliability with new technology, giving drivers confidence that it’s ready for years of use in demanding conditions. Its bold styling, wide trim selection, and functional upgrades allow drivers to tailor the Tacoma to their lifestyle without sacrificing performance. Find the 2026 Toyota Tacoma at Marthaler Toyota of Ashland The 2026 Toyota Tacoma is built for drivers who expect more from their truck. Visit Marthaler Toyota of Ashland to explore the latest Tacoma models in person, compare trims, and see how this rugged pickup fits your driving needs in Ashland, Wisconsin.

The 2026 Toyota Tacoma arrives ready to prove, once again, why it’s one of the most trusted midsize pickups on the road. Tough, capable, and smarter than ever, the latest Tacoma is engineered for drivers who expect their truck to work hard during the week and play even harder on the weekend. For drivers in Ashland, Wisconsin, it delivers the kind of versatility that fits northern roads, backcountry trails, and everything in between. Toyota Tacoma Features Ashland Drivers Will Appreciate The 2026 Toyota Tacoma brings meaningful upgrades across performance, safety, and technology, making it one of the most well-rounded new Toyota trucks available in Ashland. Strong, Modern Powertrains: The available i-FORCE MAX hybrid powertrain delivers up to 326 hp and 465 lbs.-ft. of torque, giving the Tacoma confident acceleration and up to 6,500 lbs. of max towing capability. Advanced Safety Technology: Toyota Safety Sense™ comes standard, including features like Pre-Collision System and Lane Departure Alert to support safer daily driving and longer trips. Purpose-Built Interior: Inside the cabin, available upgrades include a heated leather-trimmed steering wheel, a 12.3-in. digital gauge cluster, and a large 14-in. audio multimedia display. The available 3D Multi-Terrain Monitor adds extra confidence when navigating tight trails or uneven terrain. These features make the Tacoma just as comfortable handling everyday driving around Ashland as it is tackling tougher terrain. Off-Road Capability That Defines the Tacoma Off-road performance has always been a Tacoma strength, and the 2026 model builds on that reputation. TRD trims are designed specifically for rugged use, featuring components like a TRD Pro aluminum front skid plate, available independent double-wishbone front suspension, and Multi-Terrain Select modes that help adapt the truck to changing surfaces. From forest service roads to remote campsites, the Tacoma is built to stay composed and capable far beyond paved limits. Why the 2026 Tacoma Continues to Stand Out in Ashland Among new Toyota trucks in Ashland, the 2026 Tacoma distinguishes itself through proven durability, modern engineering, and a design that still feels purpose-built. It’s a truck that balances long-term reliability with new technology, giving drivers confidence that it’s ready for years of use in demanding conditions. Its bold styling, wide trim selection, and functional upgrades allow drivers to tailor the Tacoma to their lifestyle without sacrificing performance. Find the 2026 Toyota Tacoma at Marthaler Toyota of Ashland The 2026 Toyota Tacoma is built for drivers who expect more from their truck. Visit Marthaler Toyota of Ashland to explore the latest Tacoma models in person, compare trims, and see how this rugged pickup fits your driving needs in Ashland, Wisconsin.

The 2026 Toyota Tundra continues to prove why it belongs at the top of the full-size pickup conversation. It’s a truck engineered for real work, real weather, and real drivers—especially those in Ashland, Wisconsin, who expect capability without compromise. From towing on back roads to weekend runs along Lake Superior, the Tundra is designed to handle it all with confidence and consistency. Powertrains That Deliver Real Capability Toyota keeps the 2026 Tundra lineup focused on strength and efficiency with two proven powertrain options. The i-FORCE Turbo V6 produces 389 hp and 479 lbs.-ft. of torque, offering strong acceleration and dependable towing performance. Drivers looking for even more output can step into the i-FORCE MAX hybrid, which combines electric assistance with the Turbo V6 to deliver 437 hp and 583 lbs.-ft. of torque. The former supports a maximum towing capacity of up to 12,000 lbs., making the Tundra a practical choice for hauling boats, trailers, and equipment common around northern Wisconsin. A multi-link rear suspension improves ride quality and stability, especially when the truck is loaded or towing at highway speeds. Designed for Real-World Work in Wisconsin The 2026 Toyota Tundra features an ultra-durable composite bed that resists dents, corrosion, and weather-related wear. Available bed lengths of 5.5 ft., 6.5 ft., and 8.1 ft. allow drivers to choose the setup that fits their work or recreation needs. This is a major advantage in Ashland’s winter conditions, where durability matters year after year. Inside, the cabin balances toughness with comfort. Upper trims like Platinum and 1794 Edition bring leather-trimmed seating, real wood accents, and refined finishes without losing the Tundra’s work-first mindset. The available 12.3-inch digital gauge cluster puts towing data, navigation, and safety information front and center, making long hauls easier to manage. Off-Road Capability That’s More Than a Badge Drivers who spend time off pavement will appreciate what the TRD Pro trim brings to the table. A 1.1-inch front lift, 2.5-inch FOX® shocks, all-terrain tires, and a heritage-style grille with an integrated LED light bar make it ready for trails, snow-covered access roads, and uneven terrain throughout the Northwoods. This isn’t just about appearance—the TRD Pro is engineered to maintain control and traction when conditions change quickly, something Ashland drivers know all too well. Built for Workdays and Weekends The 2026 Tundra backs up its power with usable numbers. A maximum payload capacity of 1,850 lbs. gives it the muscle to carry materials, tools, or camping gear with ease. Available power-extending tow mirrors improve visibility when towing wide loads, adding confidence during long highway drives. Toyota Safety Sense™ 2.5 comes standard and includes Pre-Collision Warning, Adaptive Cruise Control, and Lane-Keeping Assist. These systems support daily driving and longer trips, especially on rural highways and snow-affected roads common in northern Wisconsin. A Tundra That Fits Ashland Life Ashland drivers need a truck that can transition from winter storms to summer weekends without hesitation. The 2026 Toyota Tundra is engineered for exactly that kind of versatility. With ten trims available—from the upscale Capstone to the trail-focused TRD Pro—there’s a configuration that fits nearly every lifestyle. Find Your 2026 Toyota Tundra in Ashland If you’re ready to see what the 2026 Toyota Tundra can do, visit Marthaler Toyota of Ashland to explore the lineup in person. With proven powertrains, durable construction, and technology that supports real work, the Tundra is built to meet the demands of Ashland drivers every day of the year.

The 2026 Toyota Tundra continues to prove why it belongs at the top of the full-size pickup conversation. It’s a truck engineered for real work, real weather, and real drivers—especially those in Ashland, Wisconsin, who expect capability without compromise. From towing on back roads to weekend runs along Lake Superior, the Tundra is designed to handle it all with confidence and consistency. Powertrains That Deliver Real Capability Toyota keeps the 2026 Tundra lineup focused on strength and efficiency with two proven powertrain options. The i-FORCE Turbo V6 produces 389 hp and 479 lbs.-ft. of torque, offering strong acceleration and dependable towing performance. Drivers looking for even more output can step into the i-FORCE MAX hybrid, which combines electric assistance with the Turbo V6 to deliver 437 hp and 583 lbs.-ft. of torque. The former supports a maximum towing capacity of up to 12,000 lbs., making the Tundra a practical choice for hauling boats, trailers, and equipment common around northern Wisconsin. A multi-link rear suspension improves ride quality and stability, especially when the truck is loaded or towing at highway speeds. Designed for Real-World Work in Wisconsin The 2026 Toyota Tundra features an ultra-durable composite bed that resists dents, corrosion, and weather-related wear. Available bed lengths of 5.5 ft., 6.5 ft., and 8.1 ft. allow drivers to choose the setup that fits their work or recreation needs. This is a major advantage in Ashland’s winter conditions, where durability matters year after year. Inside, the cabin balances toughness with comfort. Upper trims like Platinum and 1794 Edition bring leather-trimmed seating, real wood accents, and refined finishes without losing the Tundra’s work-first mindset. The available 12.3-inch digital gauge cluster puts towing data, navigation, and safety information front and center, making long hauls easier to manage. Off-Road Capability That’s More Than a Badge Drivers who spend time off pavement will appreciate what the TRD Pro trim brings to the table. A 1.1-inch front lift, 2.5-inch FOX® shocks, all-terrain tires, and a heritage-style grille with an integrated LED light bar make it ready for trails, snow-covered access roads, and uneven terrain throughout the Northwoods. This isn’t just about appearance—the TRD Pro is engineered to maintain control and traction when conditions change quickly, something Ashland drivers know all too well. Built for Workdays and Weekends The 2026 Tundra backs up its power with usable numbers. A maximum payload capacity of 1,850 lbs. gives it the muscle to carry materials, tools, or camping gear with ease. Available power-extending tow mirrors improve visibility when towing wide loads, adding confidence during long highway drives. Toyota Safety Sense™ 2.5 comes standard and includes Pre-Collision Warning, Adaptive Cruise Control, and Lane-Keeping Assist. These systems support daily driving and longer trips, especially on rural highways and snow-affected roads common in northern Wisconsin. A Tundra That Fits Ashland Life Ashland drivers need a truck that can transition from winter storms to summer weekends without hesitation. The 2026 Toyota Tundra is engineered for exactly that kind of versatility. With ten trims available—from the upscale Capstone to the trail-focused TRD Pro—there’s a configuration that fits nearly every lifestyle. Find Your 2026 Toyota Tundra in Ashland If you’re ready to see what the 2026 Toyota Tundra can do, visit Marthaler Toyota of Ashland to explore the lineup in person. With proven powertrains, durable construction, and technology that supports real work, the Tundra is built to meet the demands of Ashland drivers every day of the year.

The 2026 Toyota Highlander builds on an already solid engineering pedigree, delivering a family SUV that feels purpose-designed for real daily use rather than imagined scenarios on a drawing board. It blends structural integrity, interior versatility, and advanced driver-assistance technology in a way that suits Ashland’s mixture of rural roads, winter weather, and busy family schedules. At Marthaler Toyota of Ashland, the focus remains on helping families understand the engineering choices that make this Highlander such a dependable long-term companion. Spacious Interior and Everyday Comfort The 2026 Highlander demonstrates how thoughtful packaging transforms a midsize SUV into a genuinely usable family tool. With seating for up to 8, the cabin layout prioritizes workable space rather than simply quoting numbers on a spec sheet. Legroom across all rows is shaped by intelligent floor height, seat geometry, and roofline design, giving adults and children space to settle without compromise. Cargo solutions are equally well resolved. The rear seats fold into a flat load floor in several configurations, supporting everything from school drop-offs to long-distance travel. Across trims, the layout offers over 136 cu. ft. of passenger volume, creating a cabin that feels bright, airy, and inherently practical. Comfort technology is integrated in a way that avoids distraction. An available 12.3-inch digital gauge cluster places navigation directions, vehicle data, and safety alerts directly in the driver’s line of sight, reducing cognitive load. The optional panoramic moonroof introduces natural light and expands cabin ambience, with a power tilt/slide function and retractable sunshade for fine-tuned control. Advanced Safety and Connected Technology Family SUVs must do far more than transport passengers; they must actively support the driver’s situational awareness. Toyota Safety Sense™ 3.0 reflects that philosophy with improved hazard detection, lane-support behaviors, and adaptive cruise responses that feel less binary and more intuitive. In Ashland’s winter climate—snowpack, ice patches, and varying visibility—these refinements matter. Inside, Toyota’s latest multimedia architecture provides a seamless technology layer. The available 12.3-inch Toyota Audio Multimedia touchscreen delivers rapid response, wireless Apple CarPlay®, wireless Android Auto™, and an upgraded JBL® audio system that keeps long journeys comfortable for every occupant. Additional rear entertainment options turn the Highlander into a genuinely family-centric environment on extended trips. Performance That Excels in Real-World Driving The engineering focus of the 2026 Highlander is straightforward: reliable, predictable performance with the right balance of power and efficiency. Two powertrains are available. The 2.4L turbocharged gas engine produces 265 hp and 310 lbs. ft. of torque, giving the Highlander the authority needed for merging, highway overtakes, and steep rural grades. Its torque delivery is smooth, avoiding the abruptness sometimes associated with modern turbocharging. Toyota’s suspension calibration—confident but not harsh—keeps the vehicle settled even when fully loaded. The hybrid variant prioritizes efficiency with an EPA-estimated 35 combined mpg, making it an appealing option for families covering significant weekly mileage. With available AWD, both powertrains maintain traction and predictability in rain, snow, and gravel conditions common across northern Wisconsin. Visit Marthaler Toyota of Ashland The 2026 Toyota Highlander offers a blend of structural capability, interior versatility, and refined technology that suits nearly every type of family use case in Ashland. At Marthaler Toyota of Ashland, the team is ready to guide drivers through trims, features, and configurations so the Highlander fits each household’s real-world needs with precision.

The 2026 Toyota Highlander builds on an already solid engineering pedigree, delivering a family SUV that feels purpose-designed for real daily use rather than imagined scenarios on a drawing board. It blends structural integrity, interior versatility, and advanced driver-assistance technology in a way that suits Ashland’s mixture of rural roads, winter weather, and busy family schedules. At Marthaler Toyota of Ashland, the focus remains on helping families understand the engineering choices that make this Highlander such a dependable long-term companion. Spacious Interior and Everyday Comfort The 2026 Highlander demonstrates how thoughtful packaging transforms a midsize SUV into a genuinely usable family tool. With seating for up to 8, the cabin layout prioritizes workable space rather than simply quoting numbers on a spec sheet. Legroom across all rows is shaped by intelligent floor height, seat geometry, and roofline design, giving adults and children space to settle without compromise. Cargo solutions are equally well resolved. The rear seats fold into a flat load floor in several configurations, supporting everything from school drop-offs to long-distance travel. Across trims, the layout offers over 136 cu. ft. of passenger volume, creating a cabin that feels bright, airy, and inherently practical. Comfort technology is integrated in a way that avoids distraction. An available 12.3-inch digital gauge cluster places navigation directions, vehicle data, and safety alerts directly in the driver’s line of sight, reducing cognitive load. The optional panoramic moonroof introduces natural light and expands cabin ambience, with a power tilt/slide function and retractable sunshade for fine-tuned control. Advanced Safety and Connected Technology Family SUVs must do far more than transport passengers; they must actively support the driver’s situational awareness. Toyota Safety Sense™ 3.0 reflects that philosophy with improved hazard detection, lane-support behaviors, and adaptive cruise responses that feel less binary and more intuitive. In Ashland’s winter climate—snowpack, ice patches, and varying visibility—these refinements matter. Inside, Toyota’s latest multimedia architecture provides a seamless technology layer. The available 12.3-inch Toyota Audio Multimedia touchscreen delivers rapid response, wireless Apple CarPlay®, wireless Android Auto™, and an upgraded JBL® audio system that keeps long journeys comfortable for every occupant. Additional rear entertainment options turn the Highlander into a genuinely family-centric environment on extended trips. Performance That Excels in Real-World Driving The engineering focus of the 2026 Highlander is straightforward: reliable, predictable performance with the right balance of power and efficiency. Two powertrains are available. The 2.4L turbocharged gas engine produces 265 hp and 310 lbs. ft. of torque, giving the Highlander the authority needed for merging, highway overtakes, and steep rural grades. Its torque delivery is smooth, avoiding the abruptness sometimes associated with modern turbocharging. Toyota’s suspension calibration—confident but not harsh—keeps the vehicle settled even when fully loaded. The hybrid variant prioritizes efficiency with an EPA-estimated 35 combined mpg, making it an appealing option for families covering significant weekly mileage. With available AWD, both powertrains maintain traction and predictability in rain, snow, and gravel conditions common across northern Wisconsin. Visit Marthaler Toyota of Ashland The 2026 Toyota Highlander offers a blend of structural capability, interior versatility, and refined technology that suits nearly every type of family use case in Ashland. At Marthaler Toyota of Ashland, the team is ready to guide drivers through trims, features, and configurations so the Highlander fits each household’s real-world needs with precision.

A Toyota oil change is one of the simplest yet most vital aspects of car maintenance. Whether you own a RAV4, Camry, or Tundra, clean oil ensures that your Toyota’s engine operates efficiently, prolonging its lifespan and preventing costly repairs. Regularly scheduled oil changes help maintain the right level of lubrication, reducing wear and tear on internal components. Neglecting your oil change schedule Toyota can lead to sludge buildup, overheating, and even engine failure. For drivers in Ashland, WI, staying on top of your oil change intervals is particularly important due to the region's fluctuating temperatures, which can put additional strain on your vehicle’s engine. How to Determine the Right Oil Change Schedule for Your Toyota Toyota vehicles are engineered for reliability, but even the toughest engines need regular care. Your Toyota maintenance schedule will vary based on factors such as vehicle model, age, and driving conditions. Generally, Toyota recommends oil changes every 5,000 to 10,000 miles, depending on whether you use conventional or synthetic oil. For personalized recommendations, consult your owner’s manual or speak to the experts at Toyota oil change service Ashland. They can help you set a maintenance routine tailored to your driving habits, ensuring optimal engine health in all seasons. Top Oil Change Tips for Ashland, WI Drivers Living in Ashland, WI, means dealing with cold winters and warm summers, which can impact engine performance. Here are some practical oil change tips Ashland WI residents should keep in mind: - Use the correct oil type: Following Toyota’s specifications ensures better performance and fuel efficiency. - Monitor oil levels: Regularly check your dipstick to ensure your engine has enough oil between service appointments. - Don’t delay service: Ignoring overdue oil changes can lead to long-term engine damage. Whether you need guidance on selecting the right oil or understanding your Gorman McCracken Toyota oil change options, our service center is here to help. Benefits of Professional Toyota Oil Change Services Choosing professional services for your Toyota oil change offers several advantages. At Marthaler Toyota of Ashland, our certified technicians use genuine Toyota oil and filters to protect your vehicle’s engine. We also inspect other critical components during each visit, ensuring your car is in peak condition. Routine oil changes at a trusted dealership enhance your engine health Toyota, ensure warranty compliance, and give you peace of mind. Plus, our team is committed to delivering exceptional customer service for every driver in Ashland, WI. Schedule your oil change with Marthaler Toyota of Ashland today!