Marthaler Toyota of Ashland

Jan 23, 2026

The 2026 Toyota Tacoma arrives ready to prove, once again, why it’s one of the most trusted midsize pickups on the road. Tough, capable, and smarter than ever, the latest Tacoma is engineered for drivers who expect their truck to work hard during the week and play even harder on the weekend. For drivers in Ashland, Wisconsin, it delivers the kind of versatility that fits northern roads, backcountry trails, and everything in between. 

Toyota Tacoma Features Ashland Drivers Will Appreciate 

The 2026 Toyota Tacoma brings meaningful upgrades across performance, safety, and technology, making it one of the most well-rounded new Toyota trucks available in Ashland. 

  • Strong, Modern Powertrains: The available i-FORCE MAX hybrid powertrain delivers up to 326 hp and 465 lbs.-ft. of torque, giving the Tacoma confident acceleration and up to 6,500 lbs. of max towing capability. 
  • Advanced Safety Technology: Toyota Safety Sense™ comes standard, including features like Pre-Collision System and Lane Departure Alert to support safer daily driving and longer trips. 
  • Purpose-Built Interior: Inside the cabin, available upgrades include a heated leather-trimmed steering wheel, a 12.3-in. digital gauge cluster, and a large 14-in. audio multimedia display. The available 3D Multi-Terrain Monitor adds extra confidence when navigating tight trails or uneven terrain. 

These features make the Tacoma just as comfortable handling everyday driving around Ashland as it is tackling tougher terrain. 

Off-Road Capability That Defines the Tacoma 

Off-road performance has always been a Tacoma strength, and the 2026 model builds on that reputation. TRD trims are designed specifically for rugged use, featuring components like a TRD Pro aluminum front skid plate, available independent double-wishbone front suspension, and Multi-Terrain Select modes that help adapt the truck to changing surfaces. 

From forest service roads to remote campsites, the Tacoma is built to stay composed and capable far beyond paved limits. 

Why the 2026 Tacoma Continues to Stand Out in Ashland 

Among new Toyota trucks in Ashland, the 2026 Tacoma distinguishes itself through proven durability, modern engineering, and a design that still feels purpose-built. It’s a truck that balances long-term reliability with new technology, giving drivers confidence that it’s ready for years of use in demanding conditions. 

Its bold styling, wide trim selection, and functional upgrades allow drivers to tailor the Tacoma to their lifestyle without sacrificing performance. 

Find the 2026 Toyota Tacoma at Marthaler Toyota of Ashland 

The 2026 Toyota Tacoma is built for drivers who expect more from their truck. Visit Marthaler Toyota of Ashland to explore the latest Tacoma models in person, compare trims, and see how this rugged pickup fits your driving needs in Ashland, Wisconsin.